Philips E-Trade Marketing Manager Personal Health 

Thailand, Bangkok, Bangkok 

169622779

E-Trade Marketing Manager, Personal Health Thailand

Your Role:

• Acts as single point of contact of campaign performance manager for the e-commerce marketplaces
• Responsible for the collectively set of sell out targets on e-commerce marketplaces in coordination with EKAM & track continuously to achieve the same
• Coordinate with all relevant stakeholders to align the on-platform media ecosystem and ensure target are defined, appropriate, and in line with overall KPI’s
• Find new opportunities to grow revenue and sales. – Hands-on experience in marketplace portal management (If Amazon then for Amazon In, Vendor Central, Amazon Pi, AMS)
• Analyze data, trends, performance and leverage your understanding of marketing and the platform’s ad solutions(e.g. If Amazon then -Amazon Search, Amazon Display, Amazon DSP & remarketing) to create holistic marketing strategies for Philips by working with senior decision-makers - Internal Stakeholders & External Stake holders - Business, Marketing & Insights and drive return on ad spends for all campaigns executed
• Monitor Online Excellence (OLE) on creatives and shopper CDJ optimization across key eCommerce retailer / marketplaces / D2C and initiate product content adaptions & optimizations in close collaboration with relevant marketing, Q&R and digital teams (including Product detail pages and Brand Stores)
• Support local initiated campaigns with deployment, landing page(s) and retailer (EComm Marketplace) channel specific activation
• Drive analytics to support fact-based decision marketing processes, ongoing optimization, and ROI modeling.
• Collaborate with cross functional teams
  • Digital & Media team to ensure full ecosystem synergies
  • EKAM to ensure availability and customer matrix optimization
  • Content lead to ensure assets consistency in presenting our brand
• Financial reconciliation with internal & external stakeholders
• Drive R&R excellence on Platforms
• Brief and co-ordinate relevant external agencies

You're likely the right fit if you possess:

• Bachelor or Masters or Comparable practical experience
• Digital Mindset
• Platform skills for the relevant marketplace
• Action Oriented and data-driven, clearly define decision-making process, use data-driven insights and seek inputs from diverse and inclusive sets of stakeholders

How we work together

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