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Akamai Marketing Automation Specialist - 
India 
153444122

18.11.2024

Partner with the best

As a Marketing Automation Specialist, you will support the execution and activation of global marketing campaigns. You will be key in developing, analyzing and optimizing best-in-class marketing. You will leverage Marketo and MarTech tools like Integrate, 6sense, etc.

As a Marketing Automation Specialist, you will be responsible for:

  • Supporting Global and Growth Marketing email campaigns by advising on data health, audience segmentation, and strategy.
  • Developing, maintaining, and optimizing scalable, automated campaigns to attract, engage and nurture customers and prospects.
  • Creating an informed, decision making environment through KPI/metric analysis, identifying trends/opportunities, and presenting insights to stakeholders.
  • Supporting data integrity and data management workflows, including list management, data ingestion, and system integrations.
  • Enabling and educating the global marketing team by developing engaging documentation and training materials
  • Troubleshooting issues, providing insight, and resolving platform-related challenges (e.g. data discrepancies, monitoring system performance, etc.).

Do what you love

To be successful in this role you will:

  • Have 2-4 years of relevant marketing automation experience (e.g., Marketo, SFMC) and a Bachelor's degree
  • Demonstrate excellent marketing automation capabilities including nurture program creation, email marketing, event programs, and quality assurance.
  • Have experience in successfully utilizing marketing technology tools that integrate with MA Platforms - particularly Marketo
  • Be process oriented with excellent technical, analytical, organizational, and problem solving skills
  • Be adept in juggling multiple projects and prioritizing tasks based on business priorities
  • Be a self-starter who operates with a sense of urgency, critical thought and resourcefulness
  • Have the ability to think outside the box and present ideas that question the status quo
  • Embrace, operate, and innovate in an ambiguous environment and methodically articulate/document processes, while driving results.

Working for you

At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life:

  • Your health
  • Your finances
  • Your family
  • Your time at work
  • Your time pursuing other endeavors

Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.