SAP Sales Development Associate 

Thailand, Bangkok, Bangkok 

134610938

EXPECTATIONS AND TASKS

• Generate Volume Business Pipeline
• Drive proactive outbound campaign activity into net new / Install Based contacts relevant persons in the company in order to;
  • Plan campaign strategy and action plan in alignment with the Sales Team & Marketing
  • Adopt and deploy the latest marketing tools, tailor made for the digital age
  • Digital and social selling skills
  • Deploy next generation analytics for driving more deals for SAP Sales team
  • Drive digital innovation for reaching target markets
  • Nurture and Accelerate opportunities already in pipeline with a closing date in 2+ quarters
  • This nurturing is proactive. Associate will partner with the Sales Representative in contacting and:
    • Make sure decision makers in target Company have all relevant details and messages to drive decision process.
    • Look for additional opportunities to further enhance contact such as digital resources or events.
    • Watch for any stalled pipeline and initiate recovery procedures.
    • Triage any opportunities that may not be ready to progress for opportunity nurture or downgrade to lead nurture process.
    • Meet ambitious sales- and Demand Generation targets
    • Be SAP’s cutting edge for driving digital transformation (100%)

CAMPAIGN EXECUTION & LEAD MANAGEMENT

• Assist in planning calls and outbound activities to generate Opportunities using the most efficient means, in collaboration with the Field Marketing, Solution Specialists, Sales Management
• Align with Sales colleagues for most effective territory planning and execution, covering all routes to market
• Generate and Qualify leads through proper means (cold calling, phone campaigns, email actions,etc.) as agreed with management
• Pass qualified leads to Inside Sales resource for sales stage execution
• Regularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reports

OPPORTUNITY AND LEAD NURTURING

• Support follow up on aging/stagnant leads and help to identify opportunities to re-energize back into an active sales cycles
• Plan call and e-mail activities in close alignment with Sales for most efficient opportunity acceleration
• Drive ongoing nurturing of opportunities expected to enter active sales cycles in 6-12 months out as agreed with management
• Data entry in the CRM system
• Document all the campaign execution and lead/opportunity management activities using the adequate systems correctly, work together with manager/expert as necessary

WORK EXPERIENCE:

• Not more than 2 years’ relevant experience in Demand Generation, Operation or Sales support
• Effective delivery of analysis results with data Visualization skills
• Basic understanding and utilization of Text Mining
• High volume activity working environments, involving phone and a CRM / contact management system
• Business level English
• Bachelor or equivalent business experience

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