7+ years experience, with at least 4 years directly in education marketing within the Singapore region; strong understanding of the Higher Education market
Proven experience managing cross-functional teams and executing marketing campaigns in regional markets.
Extraordinary storyteller with excellent written and verbal communication skills; skilled at building and delivering compelling presentations to partners and leaders of all levels
Able to analyze data and identify performance trends that inform marketing strategies and new tactics
Experience working with product marketing, creative and communications teams to develop engaging content that spans multiple media types, digital and physical, for external and internal use (including but not limited to: email, web and app-based merchandising, push notifications, paid media, video, influencer marketing, employee communications and press releases)
6+ years of experience directly in education marketing, in a global or international context; strong understanding of the Higher Education market
Expertise in solving problems and delivering results through negotiation, tact and diplomacy
Proven experience leading, managing and measuring large-scale marketing initiatives
Experienced in developing clear, concise marketing and creative briefs
Able to connect dots between information, different work streams, and key partners to inform the work