SAP Business AI Launch & Disclosure Lead - Product Marketing 

United States, Pennsylvania, Newtown Township 

124442194

Experience:

• Track-record of successfully launching new Cloud products, incl. defining and landing value proposition, messaging and positioning.

• Excellent understanding of AI market trends, AI use cases and AI innovation landscape.

• Experience with messaging to business decision maker audience and practitioners.

• Experience managing projects and relationships with internal and external resources (e.g. agencies, multi-disciplinary teams, etc).

• Ability to understand technical concepts products and market them to a business audience

• Ability to articulate and present complex topics to a senior leadership audience.

• Creativity building strong marketing and launch plans for the AI business unit in concert with all line of business product marketing teams.

• Ability to execute and measure marketing tactics with stakeholders across all elements of a launch plan (e.g. communications, events, web, campaigns) and report back to senior leadership results and impact for the business.

• Experience with business management across a portfolio and business unit.

Requirements:

• 7+ years of work experience; thereof 4+ years in product marketing

• Bachelor’s degree (or equivalent); Master's/ MBA preferred.

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