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3M

3M Global Transportation Energy Marketing Leader United States, Minnesota

Limitless High-tech career opportunities - Expoint
Building, leading, and inspiring the global Transportation & Energy Marketing Team. Leading 3Ms global marketing strategy for the Transportation & Energy verticals including brand story, messaging, positioning, content, digital, campaign,...
Description:

Job Title

Global Transportation & Energy Marketing Leader

The Impact You’ll Make in this Role

As Global Transportation & Energy Marketing Leader within the Transportation and Electronics Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

  • Building, leading, and inspiring the global Transportation & Energy Marketing Team.
  • Leading 3Ms global marketing strategy for the Transportation & Energy verticals including brand story, messaging, positioning, content, digital, campaign, events, account-based marketing, channel marketing, and analyst engagement strategies.
  • Develop compelling and differentiated messaging, value propositions and storylines that connect 3M's expertise, products and solutions for customers across Automotive, Commercial Vehicles, Rail, and Energy.
  • Develop global marketing campaigns to drive awareness and demand for 3M products and solutions.
  • Drive product and customer stories with an industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and 3M executives.
  • Use market insights and competitive analysis to shape our sales, go-to-market, and industry marketing approach.
  • Develop and deliver impactful sales tools for 3M sellers.
  • Develop, support, and deliver keynotes and panels across industry conferences and tradeshows.
  • Drive execution of our global marketing strategy by collaborating with Marketing Center and Area teams.
  • Work with our channel and distribution marketing teams on industry aligned channel marketing strategies.
  • Build and maintain relationships with executives, customers and industry analysts.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

  • Bachelor's degree in Marketing, Communications, Business Administration (completed and verified prior to start).
  • Ten (10) years' combined experience in Industry Marketing, Product Marketing, Business Development, and/or Business Management

Additional qualifications that could help you succeed even further in this role include:

  • MBA from an accredited institution.
  • Strong track record of collaboration and cross-functional teamwork.
  • Strong analytical skills and ability to interpret data and drive decisions.
  • Excellent presentation and communication skills.
  • Experience in an Industrial/Manufacturing or Material Science company serving customers across transportation or Energy industries is a plus.


Work location:

  • This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN or Livonia, MI

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.


Please access the linked document by clicking select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.

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PA

Palo Alto Senior Product Marketing Manager Unit Threat Intelligence United States, California

Limitless High-tech career opportunities - Expoint
Building bold, sharp positioning and driving Go-to-Market (GTM) programs to ensure the successful launch and adoption of our new TI services. Amplifying our elite threat intelligence research to establish Unit...
Description:

Being the cybersecurity partner of choice, protecting our digital way of life.

This role is required to be in office at either our Santa Clara, Reston, Plano or New York offices. Our hybrid teams collaborate across geographies to solve big problems, stay close to our customers, and grow together. You will be part of a culture that values trust, accountability, and shared success where your work truly matters.

Your Career

This involves:

  • Building bold, sharp positioning and driving Go-to-Market (GTM) programs to ensure the successful launch and adoption of our new TI services.

  • Amplifying our elite threat intelligence research to establish Unit 42 as the ultimate thought leader in the industry.

Your Impact

  • The work you do will directly reinforce Unit 42’s reputation and drive tangible business results across Palo Alto Networks. Your key responsibilities will include:

  • Service Launch & GTM Leadership: Spearhead the launch of new Threat Intelligence services – planning the release, managing messaging, positioning, collateral development, and driving the product launch.

  • Thought Leadership & Content: Build strong, sharp product marketing content, including blogs, reports, videos, and presentations, focused on the Unit 42 Threat Intelligence services and research.

    • Partner with our threat research team to communicate clear and powerful messages to establish and differentiate Unit 42 as the ultimate thought leader in the industry.

    • Work closely with other Unit 42 teams to contribute to annual research reports that generate awareness and thought leadership and drive conversations about the threat landscape.

  • Market & Competitive Intelligence: Track the threat intelligence market and competitive landscape in collaboration with product, marketing, and sales leadership.

  • Campaigns & Awareness Support: Launching campaigns & programs – creating content for digital media, websites, and customer presentations to create awareness, demand, and engagement.

  • Sales Enablement & Portfolio Differentiation: Enabling sales teams to understand the value proposition and key differentiators—creating and delivering presentations at internal sales events on how Unit 42 differentiates the portfolio across all Palo Alto Networks offerings.

  • Analyst Engagement: Leading the analyst engagements and presentations to drive awareness and get an outside-in perspective.

Your Experience

  • 8+ years of product marketing experience , ideally with 5+ years in cybersecurity.

  • Experience with developing and leading innovative GTM programs to drive customer adoption is strongly preferred.

  • Deep understanding of the Threat Intelligence and security consulting markets.

  • Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings.

  • Demonstrated record of working cross-functionally to drive sales, demand generation, and overall organization and business success.

  • Strong written communication is necessary to develop extremely simple and clear messaging, collateral, tools and content for clients, partners & sales.

  • Experience and innovative energy to champion successful market and competitive disruption initiatives.

  • Bachelor’s degree required. Technical degree or equivalent background or equivalent military experience is desirable.

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $193,000 - $230,000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found .

All your information will be kept confidential according to EEO guidelines.

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PA

Palo Alto Cortex Cloud Sales Specialist - SLED United States, Oregon

Limitless High-tech career opportunities - Expoint
Join the fastest growing team where experience meets cutting-edge solutions. Build and cultivate strong customer relationships, driving business growth within the region. Partner with the core sales team to align...
Description:

Being the cybersecurity partner of choice, protecting our digital way of life.

Your Impact

  • Join the fastest growing team where experience meets cutting-edge solutions
  • Build and cultivate strong customer relationships, driving business growth within the region
  • Partner with the core sales team to align customer strategies and engagements with Cortex and Cloud business objectives
  • Take full ownership of leading strategic sales campaigns, sales forecasting, utilizing in-depth knowledge of sales cycles from initial contact through procurement
  • Engage in deep technical discussions beyond standard sales presentations and pitches; while translating complex technical cybersecurity solutions into clear business value propositions for customers
  • Collaborate closely with cross-functional teams, including sales engineers, to provide tailored customer-centric solutions
  • Partner with Alliances to develop joint strategies, enhance customer engagement and deliver innovative solutions for existing and prospective clients
  • Travel domestically as needed to meet with customers and attend key business events

Your Experience

  • 5 years of sales experience focusing on key customer accounts and delivering value to Enterprise or Select accounts in the cybersecurity industry
  • Extensive platform selling experience in complex sales with multiple buying centers
  • Experience selling SIEM, EDR or CNAPP (DevSecOps, CloudOps) solutions is highly preferred
  • Established trusted relationships with CIOs and CISOs with the ability to influence and drive strategic conversations
  • Expertise in applying complex solution sales methodologies to drive results
  • Experience working with channel partners and a deep understanding of a channel-centric go-to-market strategy
  • Demonstrated ability to thrive in a fast-paced, high-growth startup environment while collaborating effectively with sales engineers and cross-functional teams
  • Experience operating in a continuous adoption, expansion, and upsell sales motion within a matrixed sales organization is preferred
  • Willingness to travel domestically as necessary to meet business needs

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $212800/YR - $340000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found .

All your information will be kept confidential according to EEO guidelines.


This role may require travel to and from Palo Alto Networks, Inc. business meetings and events and requires reliable transportation to do so. If a hire chooses to drive in connection with company business, the hire for this role must maintain a valid driver’s license.

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PA

Palo Alto Sr Manager Strategic Partner Marketing United States, Illinois

Limitless High-tech career opportunities - Expoint
The person in this role will be pivotal in contributing to our market leadership and revenue growth by helping to build our North American partner and ecosystem as a key...
Description:

*** The person in this role can be based in Chicago, St. Louis, Austin or Santa Clara California

Being the cybersecurity partner of choice, protecting our digital way of life.

Your Impact

  • The person in this role will be pivotal in contributing to our market leadership and revenue growth by helping to build our North American partner and ecosystem as a key channel for demand generation and customer acquisition. You will achieve this by:

  • Managing multi-million dollar pipeline delivery through the effective execution of highly targeted, integrated marketing campaigns within our diverse partner ecosystem.

  • Contribute to the strategic direction of NAM partner marketing, acting as a key partner and trusted advisor to partner sales leadership, and translating high-level business objectives into impactful, measurable marketing plans.

  • Cultivating a high-performing team of marketing professionals, fostering a culture of innovation, creativity, and accountability that consistently delivers exceptional results.

  • Optimizing allocated marketing budgets, leveraging a data-driven approach to ensure maximum ROI and continuous improvement across all partner marketing initiatives.

  • Ensure seamless collaboration and brand consistency across regional teams, amplifying our message and market presence through our critical cloud service provider (CSP, Global systems Integrators (GSIs), Traditional distributors) and ISV alliances.

Your Experience

  • 8+ years of demonstrated success leading marketing teams for a tech company - including managing a direct team, working with key stakeholders, events marketing, partners/vendors and cross-functional teams.

  • Experience in generating new and innovative approaches to problems and challenging the status quo and is constantly looking for ways to change the game.

  • Demonstrated success acting as the business partner to partner sales leadership, navigating change in times of ambiguity

  • Deep and wide knowledge and relationships within the technology partner/ecosystem space

  • Solid experience inclusively communicating to ensure diversity of voice is heard, considered, and enabled while empowering others to do the same.

  • Proven experience consistently delivering on expectations and getting the job done.

  • Ability to understand and translate the big picture for your team in an inspiring way. Able to identify tactical opportunities and risks through strong business acumen and analysis of key performance trends.

  • Proven track record striving for excellence, both personally and across the teams you've led

  • Proven ability to plan, organize, and schedule in an efficient, productive manner with a focus on key priorities.

  • Deep, hands-on understanding of funnel metrics and proven ability to take action to continuously improve conversion at each stage of the funnel, ultimately resulting in increased marketing-sourced pipeline and bookings.

  • Ability to develop people: Coaches people in their current roles to improve performance and prepares them for future roles.

  • Ability to set goals, drive team performance and excellence: Gives clear direction and goal-setting that is aligned to business priorities and outcomes, disciplined at measuring performance against.

  • KPIs and rewards/recognizes people for excellence.

  • Willingness to travel as required, approximately 30%, for the role.

  • Bachelor's degree or master’s degree in business, marketing, or technology is preferre d.

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $158,000 - $238,000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found .

All your information will be kept confidential according to EEO guidelines.

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PA

Palo Alto SASE Sales Specialist Healthcare United States, Oregon

Limitless High-tech career opportunities - Expoint
Ability to work in partnership with your respective geography’s leadership to engage the SASE portfolio to customers, partners, and colleagues. Perform high-level sales planning, leading to accurate forecasting of the...
Description:

Being the cybersecurity partner of choice, protecting our digital way of life.

Your Career

You are required to exceed your quota, obtain/maintain subject matter expertise, create/update detailed written plans, and regularly present to a variety of audiences (large and small, live and virtual).

Your Impact

  • Ability to work in partnership with your respective geography’s leadership to engage the SASE portfolio to customers, partners, and colleagues
  • Perform high-level sales planning, leading to accurate forecasting of the business
  • Build a fundamental understanding of security threats, solutions, security tools or network technologies
  • Bring to bear all cross-functional resources to achieve your quota.
  • Stay updated on industry news and trends, and how they affect Palo Alto Networks products and services
  • Conduct in-person sessions, webinars and learning materials that can be consumed by the appropriate audience
  • Identify cross-selling and up-selling opportunities within accounts
  • Educate customers and partners on the modern network security landscape
  • Establish relationships with and sell through channel partners
  • Travel 50% + throughout the Western US, and to company-wide meetings

Your Experience

  • 5+ years of field or technical sales selling SASE or SD-WAN for a multinational organization
  • Above quota sales experience in a high-tempo culture
  • Experience selling network infrastructure-based security appliances including, but not limited to - Firewalls, SSL/IPSec VPNs, Security Proxies and Caches, SD-WAN
  • Practical experience working with routing and switching products that will be installed adjacent to our appliances
  • Strong communication and presentation skills, both written and verbally
  • Experience working with Channel partners and understanding of a channel centric go to market approach
  • Excellent time management skills, and work with high levels of autonomy and self-direction

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $264000 - $363000/YR. The offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found .

All your information will be kept confidential according to EEO guidelines.


This role may require travel to and from Palo Alto Networks, Inc. business meetings and events and requires reliable transportation to do so. If a hire chooses to drive in connection with company business, the hire for this role must maintain a valid driver’s license.

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A

Airbnb Specialist Premium Support Portuguese United States, Nevada

Limitless High-tech career opportunities - Expoint
Interact with Airbnb customers and community members through all current and future channels, both inside and outside of Airbnb tools, including but not limited to livechat, social platforms, messaging, and...
Description:

The Difference You Will Make:

The Specialist, Premium Support functions on the front line interacting directly with both customers & internal stakeholders. As a CS Specialist, Premium Support, you will be responsible for providing end-to-end support to key members of our community, including but not limited to the Luxury segment. You will primarily take ownership of cases, ensuring complete resolution while fostering strong relationships with our users along the way. CS Specialist, Premium Support needs strong communication skills in English and Portuguese, problem-solving abilities, and customer service expertise. They should also be adaptable and responsive in our fast paced environment, sometimes under pressure, while remaining flexible, proactive, resourceful, efficient and demonstrating a high level of professionalism and confidentiality. As part of this role, you are required to be flexible and may be required to move to different teams within Community Support and/or take up different responsibilities from those set out below. The ideal candidate will be open to a role which will evolve based on business needs and will be flexible to meet those needs.

A Typical Day:

The responsibilities listed below are not exhaustive. Given the fast-moving nature of this work, the responsibilities set out below may change and additional duties may be assigned as needed.

Complex case management: Provide the highest level of service to our community in each and every case

  • Interact with Airbnb customers and community members through all current and future channels, both inside and outside of Airbnb tools, including but not limited to livechat, social platforms, messaging, and directly through the phone
  • Take end-to-end ownership of all assigned cases: ensuring a completefinal
  • Demonstrate ownership mentality & good judgment as well as skill to question, adapt, and deviate from the workflow when needed only through management approval
  • Be highly receptive to feedback from Management and Quality, and quickly adopt behaviors to improve the quality of your work
  • Understands multiple perspectives on a topic or situation, and able to evaluate and present multiple options for addressing a problem
  • Can be brought to engage more with senior stakeholders and to collaborate cross-functionally, with help from management

Combining efficiency with bespoke quality: Provide personalized and exceptional customer support to guests and Hosts, ensuring their unique needs and preferences are met with the highest level of care and attention

  • Displays an ability to handle a larger volume of cases without negatively impacting the quality of the interaction & the resolution
  • Proactively anticipate and identify opportunities to enhance the user experience, and with the support of management, offers tailored solutions and recommendations that go above and beyond their expectations, and ensuring a seamless and memorable experience throughout their interactions with Airbnb
  • Resolve user issues quickly and to a high level of mutual satisfaction, considering specific context and circumstances
  • Personalize communications to users, demonstrating the highest hospitality standards

Participating in your team’s improvement: Leverage your functional operational knowledge to proactively support the team success

  • Provide insights about community experience and continuous improvement opportunities to your Management
  • Help document ways of working, best practices, and the norms for your service(s) as requested by management
  • Provides technical/functional/SME to less experienced members of the team.
  • Shares ideas to improve processes and ways of working
  • Willing to take on various tasks and responsibilities as needed (including moving teams) and showing openness to new challenges and a proactive approach to work.

Stakeholder engagement: You have gained the trust of internal & external stakeholders through effective relationship management and delivering results

  • Displays flexibility, openness and approachability when resolving issues
  • Understands key drivers of your function and how they relate to one another, as well as the business impact of those metrics
  • You are on-call to handle emergency situations in the evenings & weekends

Your Expertise:

  • 3+ years of relevant experience in multicultural customer service teams, preferably in the hospitality industry (experience with high-profile and influential clientele is preferred) and in a role making calls and handling customer/client contacts
  • Hospitality experience is a plus, in particular working for technology platforms. Prior experience using phone, messaging, or live chat to interact with users/customers is preferred.
  • Experience engaging with executive-level stakeholders to resolve conflicts in a detailed, effective and timely manner, and demonstrated ability to explain complex ideas simply and clearly.
  • Ability to work weekend days and public holidays, as well as early morning / evening shifts. Your schedule can change to meet business needs.
  • Very good verbal and written communication skills for providing exceptional customer service to guests/hosts & engage with stakeholders.
  • Active listening skills to understand guest needs and provide personalized recommendations and assistance.
  • Empathy and patience in dealing with customers, especially in high-pressure situations.
  • Ability to organize a high volume of work, multitask & prioritize, and to work within prescribed schedules including breaks, lunches, and training time.
  • Passion for delivering exceptional customer service and setting a high bar.
  • Ability to thrive in an ambiguous, fast-paced, and complex environment, acting proactively to respond quickly and decisively.
  • Ability to adapt to new tasks and responsibilities as needed.
  • Proactive attitude towards embracing new challenges and adjusting to changing priorities and environments.
  • Capable of adjusting to evolving roles and job duties with openness and flexibility, as well as moving to a new team.
  • Good computer skills, including Apple/Mac OS, Google Suite, and familiarity with CRM systems and the ability to quickly learn new tools.
  • Language proficiency in English and Portuguese, written and spoken, other languages are a plus.

How We'll Take Care of You:

Our job titles may span more than one career level. The actual hourly rate is dependent upon many factors, such as: education, experience, and skills. The hourly rate is subject to change and may be modified in the future. This role may also be eligible for bonus, equity, benefits, and Employee Travel Credits.

Pay Range
$75,000 USD

Offices: Nevada, United States

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Palo Alto Cortex Cloud Sales Specialist United States, Illinois, Chicago

Limitless High-tech career opportunities - Expoint
Join the fastest growing team where experience meets cutting-edge solutions. Build and cultivate strong customer relationships, driving business growth within the region. Partner with the core sales team to align...
Description:

Being the cybersecurity partner of choice, protecting our digital way of life.

Your Impact

  • Join the fastest growing team where experience meets cutting-edge solutions

  • Build and cultivate strong customer relationships, driving business growth within the region.

  • Partner with the core sales team to align customer strategies and engagements with Cortex and Cloud business objectives.

  • Take full ownership of leading strategic sales campaigns, sales forecasting, utilizing in-depth knowledge of sales cycles from initial contact through procurement.

  • Engage in deep technical discussions beyond standard sales presentations and pitches; while translating complex technical cybersecurity solutions into clear business value propositions for customers.

  • Collaborate closely with cross-functional teams, including sales engineers, to provide tailored customer-centric solutions.

  • Partner with Alliances to develop joint strategies, enhance customer engagement and deliver innovative solutions for existing and prospective clients.

  • Travel domestically as needed to meet with customers and attend key business events.

Your Experience

  • 3+ years of field sales experience focusing on key customer accounts and delivering value to Enterprise or Major-level accounts in the cybersecurity industry.

  • Extensive platform selling experience in complex sales with multiple buying centers.

  • Experience selling SIEM, EDR, XDR, SOC and SOAR solutions is highly preferred.

  • Established trusted relationships with CIOs and CISOs with the ability to influence and drive strategic conversations

  • Expertise in applying complex solution sales methodologies to drive results.

  • Experience working with channel partners and a deep understanding of a channel-centric go-to-market strategy.

  • Demonstrated ability to thrive in a fast-paced, high-growth startup environment while collaborating effectively with sales engineers and cross-functional teams.

  • Experience operating in a continuous adoption, expansion, and upsell sales motion within a matrixed sales organization is preferred

  • Willingness to travel domestically as necessary to meet business needs.

Compensation Disclosure

The compensation offered for this position will depend on qualifications, experience, and work location. For candidates who receive an offer at the posted level, the starting base salary (for non-sales roles) or base salary + commission target (for sales/commissioned roles) is expected to be between $212800 - $292600/yrThe offered compensation may also include restricted stock units and a bonus. A description of our employee benefits may be found .

All your information will be kept confidential according to EEO guidelines.


This role may require travel to and from Palo Alto Networks, Inc. business meetings and events and requires reliable transportation to do so. If a hire chooses to drive in connection with company business, the hire for this role must maintain a valid driver’s license.

Show more

These jobs might be a good fit

Limitless High-tech career opportunities - Expoint
Building, leading, and inspiring the global Transportation & Energy Marketing Team. Leading 3Ms global marketing strategy for the Transportation & Energy verticals including brand story, messaging, positioning, content, digital, campaign,...
Description:

Job Title

Global Transportation & Energy Marketing Leader

The Impact You’ll Make in this Role

As Global Transportation & Energy Marketing Leader within the Transportation and Electronics Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by:

  • Building, leading, and inspiring the global Transportation & Energy Marketing Team.
  • Leading 3Ms global marketing strategy for the Transportation & Energy verticals including brand story, messaging, positioning, content, digital, campaign, events, account-based marketing, channel marketing, and analyst engagement strategies.
  • Develop compelling and differentiated messaging, value propositions and storylines that connect 3M's expertise, products and solutions for customers across Automotive, Commercial Vehicles, Rail, and Energy.
  • Develop global marketing campaigns to drive awareness and demand for 3M products and solutions.
  • Drive product and customer stories with an industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and 3M executives.
  • Use market insights and competitive analysis to shape our sales, go-to-market, and industry marketing approach.
  • Develop and deliver impactful sales tools for 3M sellers.
  • Develop, support, and deliver keynotes and panels across industry conferences and tradeshows.
  • Drive execution of our global marketing strategy by collaborating with Marketing Center and Area teams.
  • Work with our channel and distribution marketing teams on industry aligned channel marketing strategies.
  • Build and maintain relationships with executives, customers and industry analysts.

Your Skills and Expertise

To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications:

  • Bachelor's degree in Marketing, Communications, Business Administration (completed and verified prior to start).
  • Ten (10) years' combined experience in Industry Marketing, Product Marketing, Business Development, and/or Business Management

Additional qualifications that could help you succeed even further in this role include:

  • MBA from an accredited institution.
  • Strong track record of collaboration and cross-functional teamwork.
  • Strong analytical skills and ability to interpret data and drive decisions.
  • Excellent presentation and communication skills.
  • Experience in an Industrial/Manufacturing or Material Science company serving customers across transportation or Energy industries is a plus.


Work location:

  • This role follows an on-site working model, requiring the employee to work at least four days a week at the 3M Center in Maplewood, MN or Livonia, MI

Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly.


Please access the linked document by clicking select the country where you are applying for employment, and review. Before submitting your application, you will be asked to confirm your agreement with the terms.

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A digital marketing specialist plays an integral role in the success of a tech business. At Expoint, a digital marketing specialist has the opportunity to produce innovative strategies that will increase a tech business’ online presence and visibility. With expertise in managing all facets of a digital marketing campaign, a digital marketing specialist will have experience developing brand messaging concepts, and executing strategies for content marketing, search engine optimization, social media marketing, and more. A digital marketing specialist must have an in-depth understanding of the technology industry and its current trends. They should be able to analyze web data and develop campaigns to capture and engage the target audience’s attention. A digital marketing specialist should also have a solid grasp of web analytics tools such as Google Analytics, SEO knowledge, and a knack for producing creative content assets. At Expoint, a digital marketing specialist will be an integral part of driving growth and engagement for a tech business. They should also be comfortable collaborating with cross-functional teams and familiar with project management principles. The ideal candidate for this role at Expoint should possess exceptional communication, negotiation, and problem-solving skills and have a desire for promoting quality content. In this digital marketing specialist role, the successful candidate will have the opportunity to devise and execute strategic and innovative digital marketing campaigns from start to finish. With the ability to explore new marketing opportunities, produce and manage digital assets, and continually monitor and optimize campaigns, the digital marketing specialist at Expoint will be an essential component of growing and strengthening the tech brand’s online presence.