Digital Marketing jobs in United States, Virginia, Arlington

Capital One, a Fortune Magazine “100 Best Companies to Work For,” is seeking an innovative Principal Associate to drive product marketing strategy for card products designed for those with fair credit. This individual will curate acquisitions experiences that meet the needs of the everyday consumer looking to access credit and earn rewards. This role will be responsible for translating audience insights into marketing optimizations, designing learning agendas and collaborating with partners to launch new tactics. The marketer will be a member of the Mainstreet Product Marketing team which is responsible for managing the product positioning for credit cards, developing an acquisition journey to help customers find the right product for their lifestyle. In this role, you will have the opportunity to take your marketing, technical and strategy skills to the next level.

• Craft marketing strategy for credit card acquisitions, from building consideration through conversion

• Synthesize consumer research insights, marketing trends, competitive landscape, and macro external factors to identify new strategic recommendations to improve marketing, business results and brand impact

• Collaborate with business analyst teams to understand total business performance and build on analysis to identify new opportunities and adjust marketing/testing strategies

• Serve as key liaison for and collaborate with cross-functional teams including business, channel/performance marketing, product marketing, creative, legal, operations and corporate communications partners

• Translate and communicate business intent in a directive manner that partner teams can act on

• Partner with internal and external creative and marketing technology teams to build and scale marketing tactics and optimization to drive lifts in KPIs, particularly conversion metrics

• Champion the brand, ensuring that the strategies and messaging for each of our credit cards are in line with their respective audience’s needs

• Write clear and concise creative briefs, test documents, test plans and strategies, driving continued performance and optimization against KPIs across channels

The ideal candidate:

• Thrives on collaboration with partner teams and is comfortable operating in a large, matrixed organization

• Has experience working with colleagues at varying levels, including senior leadership

• Can operate in white space with limited support and contribute to the agenda

• Is naturally curious, always seeking to know the why behind the why

• Can manage the details of multiple projects, deadlines and changing priorities, while maintaining excellent and accurate work

• Is a highly effective communicator and skilled relationship-builder who can influence internal decision makers with formal recommendations and informal networking

• Does not shy away from data but rather leans into it to inform marketing and creative strategy recommendations

• Continually pushes the boundaries and asks how we can continue to do things better, identifying areas of opportunity

Basic Qualifications:

• Bachelor’s Degree or Military Experience

• At least 4 years of experience in product marketing or multi-channel digital marketing

• At least 4 years of experience developing marketing test frameworks, driving optimization plans and strategy

• At least 4 years of experience managing marketing intent, partnering with creative and channel teams, and developing strategies and briefs

Preferred Qualifications:

• Masters degree in Marketing, Business or Communications

• At least 2 years of experience marketing for financial services or another highly regulated industry

• At least 2 years of experience working with cross-functional teams in a matrixed environment with a track record of effectively working autonomously and navigating ambiguity

• At least 1 year of experience working with marketing tech platforms, including data management platforms or customer relationship management systems
  

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

In this role, you’ll be expected to demonstrate proficiency in five key areas which we consider to be the foundation for successful Product management:

• Human Centered- Obsesses about internal and external customer needs to reimagine and innovate product solutions

• Business Focused -Delivers game-changing outcomes by focusing on leverage and execution excellence

• Technology Driven -Leverages technology to deliver innovative and resilient solutions that enable both near term and long term value

• Integrated Problem Solving- Identifies and resolves complex problems to deliver outcomes while mitigating product risks

• Transformational Leadership -

Basic Qualifications:

• At least 5 years of experience working in Product Management

• Currently has, or is in the process of obtaining one of the following with an expectation that the required degree will be obtained on or before the scheduled start date:

  • A Bachelor's Degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field)

  • A Master's Degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field) or an MBA with a quantitative concentration

Preferred Qualifications:

• Experience translating business strategy and analysis into consumer facing digital products

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

General Responsibilities:

• Strategic leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory behavior

• Business ownership: Have an ownership mindset including strategic planning with a 1-6 month horizon

• Leadership: Manage and develop a team of analysts. Coaching and mentoring associates throughout the organization with a goal of developing and retaining talent at Capital One

• Product: Partner with Product Managers, Design and Engineering to build the best products for both Capital One and its partners

• Credit Risk: Drive step-change improvements in credit performance by connecting drivers of future consumer credit and Fraud trends to historical behavior and testing hypotheses using rigorous monitoring and analysis

• Execution: Coordinate across the line of business to manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently

• Partnership: Work closely with colleagues across Capital One including: Tech, Product, Design and others to drive improvement in quality, volume, service, and profitability

• Strong business judgment, leadership and integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business

• Solid people leadership experience: Ability to build and leverage the capabilities of a high-performing team, as well as business partners across the enterprise. He/she should foster innovation, drive critical decisions, hold business partners accountable, and be able to consistently deliver results

• Strong executive communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills

• Clear results orientation: display an intense focus on achieving both short and long term goals. He/she should be able to drive and execute an agenda in an uncertain and fluid environment

Basic Qualifications:

• Bachelor’s Degree in any quantitative field (Business, Math, Economics, Finance, Statistics, Science, Engineering)
• At least 2 years of experience in quantitative analysis
• At least 2 years of experience in qualitative analysis
• At least 1 year of experience in people management
• At least 1 year of experience in project management

Preferred Qualifications:

• Master’s Degree in Business or quantitative field such as Finance, Economics, Physical Sciences, Math, Statistics, Engineering
• 5+ years of experience in quantitative analysis
• 5+ years of experience in qualitative analysis
• 2+ years of experience in people management
• 2+ years of experience in product development
• 2+ years of experience in financial modeling
• 2+ years of experience in economic forecasting
• 2+ years of experience in project management

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

As a Talent Marketing Digital Associate on our Talent Marketing team, you’ll provide our candidates with a great experience across our Careers websites and digital channels. You’ll help position Capital One as an employer of choice and help candidates understand #LifeatCapitalOne. Through engaging content and experiences, you’ll entice prospective candidates to consider a career with us, help them engage and navigate the expansive offerings of our Careers website and blog. You’ll also shape the evolution of our digital strategy as we aim to be at the forefront of meeting candidates where they are through innovative products, platforms and channels.

And apply your web and digital skills to:

• Support end-to-end digital projects, learning all of the components that go into building a website

• Manage and maintain our CMS content and continue to evolve the platform while adhering to brand standards

• Develop and maintain content requirements, page types, templates for new digital content

• Inform recommendations for future enhancements and roadmapping, including Mobile/desktop experience, speed, organization of information

• Audit and assess current state web content ecosystem, identifying strengths, weaknesses, gaps, inconsistencies, and opportunities. Develop short and long-term strategies to mitigate based on planned and/or new projects.

• Ensure our site is well-managed, inclusive of digital accessibility, site audits, and quality assurance testing

• Partner with our analysts and use google analytics to leverage research, insights, and testing to driving decision making

• Showcase what #LifeAtCapitalOne is all across our digital channels

You’ll love your job the most if you:

• Have a positive yet practical attitude – if we called your colleagues, they’d gush over how much they love working with you

• Have a growth mindset- you’re ready to learn new platforms and support website best practices

• Work quickly without compromising quality, knowing that iteration and testing are just part of creating exceptional experiences

• Take initiative, aren’t afraid to fail, ask thoughtful questions, and constantly seek better ways of working and communicating

Basic Qualifications:

• Bachelor’s degree or military experience

• At least 1 years of experience in digital marketing

Preferred Qualifications:

• 1+ year of experience in financial services or other highly regulated industry

• 1+ year of experience with CMS

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

General Responsibilities:

• Strategic leadership:  Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory demands

• Leadership:  May manage and develop multiple analysts.  Coaching and mentoring associates with a goal of developing and retaining talent at Capital One

• Product:  Develop and implement new product and pricing strategies for various lending products; lead product level data modeling/analytics

• Marketing:  Lead direct-to-consumer marketing efforts for select products, and strategic intent for products distributed through the retail channel.  Build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go-to-market strategies

• Credit Risk:  Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior, creating risk models, and testing hypotheses using rigorous monitoring and analysis

• Execution:  Manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently

• Partnership:  Work closely with colleagues across Capital One including:  IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitability

• Strategic; analytic orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk management

• Strong business judgment, leadership and integrity: They should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approach to business

• Solid people leadership experience: Ability to build and leverage the capabilities of a high-performing team, as well as business partners across the enterprise. They should foster innovation, drive critical decisions, hold business partners accountable, and be able to consistently deliver results

• Strong executive communication skills: Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills

• Clear results orientation: display an intense focus on achieving both short and long term goals. They should be able to drive and execute an agenda in an uncertain and fluid environment

• Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment. Previous consulting experience is a plus

Basic Qualifications:

At least 2 years of experience in quantitative analysis

At least 2 years of experience in qualitative analysis

At least 2 years of experience in people management

At least 2 years of experience in project management

Preferred Qualifications:

Master’s Degree

5+ years of experience in quantitative analysis

5+ years of experience in qualitative analysis

3+ years of experience in people management

3+ years of experience in product development

3+ years of experience in financial modeling

3+ years of experience in economic forecasting

3+ years of experience in project management

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

You will work alongside our talented team of developers, machine learning experts, product managers and people leaders. Our Distinguished Engineers are leading experts in their domains, helping devise practical and reusable solutions to complex problems. You will drive innovation at multiple levels, helping optimize business outcomes while driving towards strong technology solutions.

Distinguished Engineers are expected to lead through technical contribution. You will operate as a trusted advisor for our key technologies, platforms and capability domains, creating clear and concise communications, code samples, blog posts and other material to share knowledge both inside and outside the organization. You will specialize in a particular subject area, but your input and impact will be sought and expected throughout the organization.

In this role, you will be supporting emerging initiatives for the Enterprise Platforms Technology / Marketing and Messaging organization. You will lead development and implementation that will enable multiple business initiatives, working with other leaders and teams across the enterprise to enable these solutions.

Key responsibilities:

• Articulate and evangelize a bold technical vision for your domain

• Decompose complex problems into practical and operational solutions

• Ensure the quality of technical design and implementation

• Serve as an authoritative expert on non-functional system characteristics, such as performance, scalability and operability

• Continue learning and injecting advanced technical knowledge into our community

• Handle several projects simultaneously, balancing your time to maximize impact

• Act as a role model and mentor within the tech community, helping to coach and strengthen the technical expertise and know-how of our engineering and product community

• Explore new cloud technologies and identify applications to leverage their potential

• Develop patterns for cloud to enable emerging business initiatives

• Collaborate with tech leaders to drive tech strategy

• Evangelize cloud strategy, solutions and best practices across the enterprise

Basic Qualifications:

• Bachelor’s Degree

• At least 7 years of experience with solution architecture or software engineering

• At least 2 years of AWS experience

Preferred Qualifications:

• Master's Degree in Computer Science or a related field

• 9+ years of experience with solution architecture or software engineering

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.