Marketing Manager jobs at Netflix in Mexico, Mexico City

Key Responsibilities:

• Lead and manage a team of Account Managers responsible for pre-to-post sale campaign execution in partnership with Agency Sales Partners

• Partner with aligned Sales Director(s) to develop and execute sales strategies and packaging to meet revenue targets and drive business growth

• Develop, document and rollout new processes and workflows that create efficiencies for day-to-day Account Management responsibilities

• Partner with cross-functional teams including Ad Ops, Product, Research, Ads Marketing, etc. on key projects & initiatives as we build and scale our Advertising Business

• Provide regular updates to sales counterparts on client feedback, campaign performance, optimization recommendations, booking trends, etc.

• Develop training and education strategies for Account Management including onboarding and ongoing learning & development

• Work closely with FP&A on ensuring accurate revenue forecasting, reporting, upfront tracking, etc.

• Ability to navigate client and campaign escalations and drive long-term solutions to proactively address future concerns

• Analyze sales data to measure performance and identify areas for improvement

• Establish and maintain relationships with key clients and media agencies

We’re Looking for:

• 7+ years of experience in Account Management and Sales Planning functions in the digital media industry, with a focus on video advertising

• English is mandatory for this role, and proficiency in Spanish will be viewed as a significant advantage. Candidates who are able to read, write, speak, and comprehend Spanish will be prioritized, as this skill is a key differentiator in our multicultural work environment.

• Strong leadership and team management skills with a proven track record of managing direct reports

• Excellent understanding of Sales Operations and pitch-to-pay systems and workflows

• Deep knowledge of digital media sales, including Direct IO, Programmatic Advertising and CTV

• Excellent communication and presentation skills

• Strong analytical and strategic thinking abilities with the ability to make data digestible for cross-functional stakeholders

• Familiarity with industry tools and software, including ad servers, DSPs, and CRM systems

• Deep understanding of Advertising Measurement vendors

As a test professional, your hands-on approach and innovative technical proficiency will have a significant impact on the oversight of multiple Netflix titles and in leading the QA effort for their releases. This role requires exceptional testing expertise, project management skills, and a deep understanding of a diverse consumer device universe with a specific focus on Android and iOS.

This position requires the ability to lead a mix of internal and vendor QA staff assigned to your projects, meet business deadlines, and uphold the highest levels of quality.

Responsibilities

• Lead and oversee the entire QA process across multiple game projects, ensuring games release at the Netflix quality standard.

• Create and maintain holistic project testing schedules, coordinating with cross-functional teams to track progress and communicate testing status.

• Develop comprehensive test plans and test strategies, and identify appropriate tooling and frameworks to support all testing efforts.

• Supervise and mentor a team of QA testers, offering guidance, training, and support to drive their efficiency and productivity.

• Triage defects and issues, working closely with development teams and production to prioritize issues to be fixed ahead of the next release.

• Lead live operations testing as titles release.

• Anticipate production and quality challenges and proactively work with the team to find solutions and mitigate disruptions to development.

• Maintain a detailed understanding of both production and QA testing processes, facilitating as a point of contact between teams.

• Build and maintain relationships with cross functional teams and test partners.

Requirements

• Minimum 5 years of industry experience in Live Service & Mobile gaming QA

• Minimum 3 years experience leading test teams

• Minimum 3 years of QA project management experience

• Priority for mobile games testing experience, with exceptional iOS/Android testing skills

• Demonstrated experience in test planning for complex features/systems

• Expert knowledge of technical requirements, tools, and processes

• Experience translating requirements into effective test cases

• Proven ability to work both remotely and independently

• Passion for games with a commitment to quality

Bonus Skills

• Certifications: PMP, Scrum Master and/or Product Owner

• Experience with JIRA, TestRail, and TCM tools

Location:

• US Remote, West Coast preferred

Job is open for no less than 7 days and will be removed when the position is filled.

The Role

• Actively develop innovative communication and learning solutions to boost user engagement with applications and serve as a user advocate within the Product organization.

• Collaborate with stakeholder groups, direct users, and insights teams such as Support, Studio Insights, and Data Management to define user learning goals and communication objectives.

• Collaborate with Success teammates to drive product engagement, adoption, and value to users.

• Lead cross-functional project management efforts to ensure timely and successful execution of communication and learning initiatives by setting clear project goals, creating project plans, coordinating with various teams, and managing resources to meet strategic objectives and deadlines.

• Create communications strategy for new feature releases, ensuring that teams/users are aware of the impact on their workflows.

• Design, develop, maintain, and implement innovative and forward-thinking learning strategies that are integrated with a product’s go-to-market strategy, including the delivery of tailored and scalable blended learning experiences for a product’s global audience.

• Maintain a comprehensive collection of subject matter resources for a range of products.

• Facilitate instructor-led training sessions for a portfolio of products.

• Establish clear and consistent pathways for driving change management alongside product/feature launches that result in users (internal and external) adopting and gaining value from the product.

• Partner with Product, Support, and Insights teams to analyze, identify, and communicate actionable items from feedback collected that are most impactful to inform product development.

• Build strong relationships and trust with Studio business partners, SMEs, and users to effectively advocate for them to product development teams.

• Engage with data to deliver storytelling on behalf of users to Product and Business stakeholders that demonstrate how products are being received and contribute to Product decisions.

• ;

• Has 3-5 years of Learning and Development or Customer/User Success experience.

• Ability to design blended learning programs (set goals, create and deliver curriculum & all materials, gather data, measure effectiveness)

• Superb content creation skills for all learning materials (video, simulations, documentation)

• Experienced in delivering both in-person and online programs with strong facilitation skills.

• Experience in evaluating programs and putting in place effective measures to assess impacts on end users.

• Aptitude for analyzing data, finding the story within, and using it to drive decisions.

• Excellent written and verbal communication skills, including an affinity for simplifying complex workflows and motivating users to engage with new technologies.

• Communicates well and leads comfortably in large and small group settings.

• Is passionate about leaning into new ideas/technology and driving change management by helping others overcome legacy thinking.

• Flexibility amid an ever-changing and growing environment and ability to create clarity amid ambiguity.

• Is willing and able to run lean with a DIY mentality that inspires others around them to do the same.

• Has experience with G Suite and is comfortable learning & using a set of productivity tooling.

Does this sound interesting but overwhelming? Please don’t self-select; let’s figure it out together. We’d love to talk to you!

Product Marketing Manager LATAM, Ads Marketing

Product Marketing has a key role in both product development and go-to-market strategies. You will work collaboratively and cross-functionally with key stakeholders to articulate market requirements and frameworks for the Product team and define the product narrative, partnering closely with our Global PMM team (based in the US). Our goal is to deliver products that meet (and exceed) the market’s needs and position them in a unique, compelling way that highlights the advantages that only Netflix can deliver.

Core Responsibilities:

• Extend the global PMM marketing team’s expertise and support to the regional sales teams and other cross functional teams. Lead the definition and development of go-to-market efforts across new ad product solutions, focusing on our programmatic capabilities, and enhance existing offerings in close partnership with cross-functional stakeholders (ad product, marketplace operations, research, sales, UX, measurement, policy, etc).

• Be a trusted partner to regional xfn teams, including the product and sales teams, and assist in establishing a regional feedback loop that encompasses all necessary customer and market inputs to influence product development and positioning

• Identify and execute marketing needs to support ad products in the market (e.g.materials, demos, assets, etc) that bring solutions to life in a succinct and exciting way.

• Identify areas of improvement in how PMM can better support the teams in regions, identify workflow improvements or other specific product marketing needs and propose solutions to better enable sales to drive revenue in market

• Work across the Global Ads Marketing teams to incorporate programmatic messaging across our narratives and marketing events and activations

• Collaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistentads narrative.

• Work closely with Global PMM team (based in US) to apply regional nuance and adjust strategy where needed to ensure positioning, value props, materials and broad marketplace campaigns meet each region or market’s unique needs

• Collaborate with Research teams to include audience and industry insights that caninform the development of new ad solution offerings and their positioning in the market.

• Be a key partner in relaying regional feedback, nuance, competitive intelligence and insights to the Global PMM team and other XFN teams to ensure our products and how we talk about them in market reflect global consistency with regional nuance

• Lean into other areas of the business, when needed, specifically across our Measurement products, to support our goal of enabling more ways for our advertisers to track and evaluate success

What We’re Looking For

• 7+ years experience in product marketing within the digital advertising and / or B2B Advertising space, with specific experience in bringing advertising products for agencies and brands to the market

• Experience in programmatic and the ad tech ecosystem, with familiarity around measurement partners and products that are being used to measure campaign success

• Strong experience in partnering cross-functionally on product strategy, product positioning/narrative and GTM launches

• Excellent communication and storytelling skills, with comfort in understanding research data

• Ability to collaborate in an environment that values team culture and inclusiveness.

• Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketing

• Have strategic vision that is coupled with strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.

• High-level understanding of product growth and developing strategic roadmaps

• Demonstrated ability to create detailed and actionable Product Briefs

• A strong attention to detail and eye towards using the 80/20 rule to address problems.

• Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketing

THIS ROLE REQUIRES:

• Ability to develop best-in-class advertising solutions for brands to align with single title, custom Ad formats and tentpole moment sponsorships both proactively and in response to client RFPs

• Developing highly effective narratives and sales materials that highlight the vast advertiser benefits in aligning with Netflix IP and sponsorship opportunities.

• Becoming an expert in our ecosystem of ad formats to best package effective solutions around key cultural and high-impact advertiser moments.

• Spearhead cross-functional collaboration, including but not limited to our Sales Commercialization, Content, Social, Audience Insights and Marketing organizations, to develop market-leading sponsorship and packaging opportunities.

• The candidate must have a background in developing and maintaining tracking systems for sponsorship offerings.

• Experience working with TV, streaming and social platforms.

• Ability to handle several projects at the same time.

• Have the criteria to differentiate priorities.

• Self-driven and self-starter

• The candidate must be organized, structured and have a sense of urgency.

WE SEEK AN INDIVIDUAL WHO:

• 7+ years experience in Sponsorships and Packaging within the Streaming, TV or digital video advertising space

• Strong experience in partnering cross-functionally to develop marketing-leading advertising solutions

• Expert at synthesizing and structuring data and insights to tell compelling narratives

• Excellent communication and storytelling skills

• Ability to collaborate in an environment that values team culture and inclusiveness.

• Have strategic vision that is coupled with strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines.

• The candidate must be resourceful in seeking out information and elements to ensure our go-to-market materials showcase the value that Netflix sponsorships bring to advertisers

• Knowledge of the ad-supported streaming space and ad tech ecosystem

• Inherent knowledge of the entertainment landscape and our competitive set in the respective local markets

• The candidate must be highly detail-oriented, a self-starter, and have a working knowledge of systems such as SalesForce and Air Table

The Role

The Title Marketing Manager role is first and foremost a creative leader; who will develop inspiring and thought-provoking campaigns to generate conversation around our films and series.

This person should be able to generate a deep understanding of the content, its audience, and our media landscape and, most importantly, identify how it intersects with Mexican culture.

We work in a fast-paced environment and launch dozens of campaigns per year. This means this person should be able to manage various creative projects simultaneously and make fast decisions to meet very demanding deadlines. At the end of a campaign, there’s always another creative challenge right around the corner.

Collaboration is essential in this role. This person will constantly need to balance the perspectives of our PR, Content, and Social Media partners to build strong synergies, find common ground, and align on the right way to bring our titles to market.

Experience & Skills

• Leadership: The right leadership style for this position has experience managing creative teams (directly or indirectly). A humble, open-minded leader who excels at building bridges between teams.

• Creative Judgment:Has a proven track record of producing creative campaigns that impact culture, the brand, and the business. A real expert on how to spot insights, write sharp briefs, set an innovative vision, identify big ideas, and make them happen in time. Seeks for innovation, is unafraid to take risks, and can build strong bonds with our partners.

• Strategic Mindset:A person who can connect the dots to produce cohesive work serving an authentic audience and a tangible goal, and where the tactics ladder up to a campaign strategy.

• Operational Excellence. It has a high standard regarding results and how we got there.A person who can simplify ways of working, optimize processes, collaborate effectively, and set a high pace for a team to deliver on time at a fast pace.

• Culture Savvy.An expert in Mexican culture who can leverage powerful insights to produce initiatives that spark conversations. An entertainment fan who understands the power of content to transform behaviors and influence pop culture.

• Media Expertise.Understands the media landscape regarding trends, people’s media habits, and formats. A person who can work effectively with media partners, bringing digital and offline media together to create powerful campaigns.

• Great Communicator.Spanish and English are mandatory languages in speech and writing, which is expected to leverage language and might direct copywriting. They will also work with a variety of stakeholders at a global level.

Key Responsibilities

• Title marketing campaigns-Develop and lead campaigns to generate conversation around our films and series.

• Audience/fandom understanding-Able to generate insights from data and other sources to position our titles and capitalize on our audiences.

• Creative process- Knows how to optimize a creative workflow, stay on track with longer-term projects, and react quickly with creativity to new title opportunities.

• Entertainment marketing. You will lead and launch unique and innovative campaigns for our Netflix originals and any other high-profile content;

• Cross-functional excellence. You will serve as a key voice in ensuring that PR, social, and content work seamlessly and in true synergy.

• Culture building. You will be astrong culture playerwho can help us propagate and nurture our company values among the Mexican team.

The Role

The Title Marketing Manager role is first and foremost a creative leader; who will develop inspiring and thought-provoking campaigns to generate conversation around our films and series.

This person should be able to generate a deep understanding of the content, its audience, and our media landscape and, most importantly, identify how it intersects with Mexican culture.

We work in a fast-paced environment and launch dozens of campaigns per year. This means this person should be able to manage various creative projects simultaneously and make fast decisions to meet very demanding deadlines. At the end of a campaign, there’s always another creative challenge right around the corner.

Collaboration is essential in this role. This person will constantly need to balance the perspectives of our PR, Content, and Social Media partners to build strong synergies, find common ground, and align on the right way to bring our titles to market.

Experience & Skills

• Leadership: The right leadership style for this position has experience managing creative teams (directly or indirectly). A humble, open-minded leader who excels at building bridges between teams.

• Creative Judgment: Has a proven track record of producing creative campaigns that impact culture, the brand, and the business. A real expert on how to spot insights, write sharp briefs, set an innovative vision, identify big ideas, and make them happen in time. Seeks for innovation, is unafraid to take risks, and can build strong bonds with our partners.

• Strategic Mindset: A person who can connect the dots to produce cohesive work serving an authentic audience and a tangible goal, and where the tactics ladder up to a campaign strategy.

• Operational Excellence. It has a high standard regarding results and how we got there. A person who can simplify ways of working, optimize processes, collaborate effectively, and set a high pace for a team to deliver on time at a fast pace.

• Culture Savvy. An expert in Mexican culture who can leverage powerful insights to produce initiatives that spark conversations. An entertainment fan who understands the power of content to transform behaviors and influence pop culture.

• Media Expertise. Understands the media landscape regarding trends, people’s media habits, and formats. A person who can work effectively with media partners, bringing digital and offline media together to create powerful campaigns.

• Great Communicator. Spanish and English are mandatory languages in speech and writing, which is expected to leverage language and might direct copywriting. They will also work with a variety of stakeholders at a global level.

Key Responsibilities

• Title marketing campaigns- Develop and lead campaigns to generate conversation around our films and series.

• Audience/fandom understanding- Able to generate insights from data and other sources to position our titles and capitalize on our audiences.

• Creative process- Knows how to optimize a creative workflow, stay on track with longer-term projects, and react quickly with creativity to new title opportunities.

• Entertainment marketing. You will lead and launch unique and innovative campaigns for our Netflix originals and any other high-profile content;

• Cross-functional excellence. You will serve as a key voice in ensuring that PR, social, and content work seamlessly and in true synergy.

• Culture building. You will be a strong culture player who can help us propagate and nurture our company values among the Mexican team.