Principal Technical Marketing Engineer - Observability jobs at Elastic in Canada

In this role, you'll become the evangelist for Elastic Observability's technical capabilities. You'll set up the infrastructure for product demos, build hands-on workshops, create compelling videos, write insightful blogs, and share your expertise through webinars, ElasticON presentations, and industry conferences. Your work will directly influence how we engage with our community and prospects.

• Maintain and improve demo environments to effectively showcase compelling use cases as new product features are released.
• Develop impactful demos and demo scripts that showcase use cases and workflows that empower the field to deliver differentiated demos and successful POCs.
• Streamline automation and processes to ensure demo maintenance is efficient, reliable, and scalable.
• Provide timely training and update content to enable the field team with the latest product capabilities.
• Develop technical pitch presentations to enable and activate solution architects and other technical resource
• Author technical blogs that highlight Elastic’s technology and platform, driving thought leadership and engagement.
• Deliver technical enablement sessions, including demo recordings and webinars, to educate and encourage.
• Influence the product roadmap by providing market and customer insights that shape priorities.
• Measure and track demo usage and adoption to continuously improve efficiency and impact.
• Represent Elastic at industry events, showcasing our products and engaging with the community.
• Assist in technical benchmarking for competitive intelligence content and evaluation

• Extensive experience in observability, developer tools, or cloud-related domains, with a strong ability to engage technical audiences such as SOC analyst, Threat analyst, Security engineer, Security architect
• Shown ability to build compelling content across various formats, including blog posts, presentations, and videos, that resonates with both technical and non-technical audiences.
• Broad software development expertise, particularly in Python, Go, and shell scripting, with a focus on automating demo environments and workflows.
• Hands-on experience with technologies like Kubernetes, Docker, and Terraform, enabling you to craft and deliver robust demos and proof of concepts.
• Strong familiarity with deploying and operating workloads in cloud environments, specifically within AWS, Google Cloud, or Azure.
• Excellent communication skills, with the ability to clearly explain sophisticated technical concepts to non-experts through blogs, videos, customer discussions, and webinars.
• Comfortable growing in a multi-functional role, collaborating successfully with a highly distributed and diverse team.

• Practitioner-level knowledge and experience in the observability or monitoring domain.
• Previous experience as a Technical Marketing Engineer or Pre-Sales Engineer, particularly with cloud technologies.
• Hands-on experience implementing one or more of Elastic’s solutions in real-world customer environments.

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$146,700—$232,100 CAD

We are looking to hire a Sr. Salesforce Application Engineer to join the team, sitting in Pacific or Mountain Time Zones. As Elastic has grown, our Salesforce environment continues to scale with it. We'd like to hire an awesome developer to help meet the needs of our customers (internal & external) and think of ways to tackle problems using Salesforce and other platforms that have never been done before. You will not be sitting in the corner writing code. You will be working collaboratively with our business partners and the rest of our Business Systems team to build solutions that:

1. Make an impact
2. Allow us to scale our operations to match our spectacular growth
3. Reflect a fundamental understanding of business problems + the ideal technical solution.

• Design and implement secure, scalable technical solutions.
• Writing, testing, and deploying efficient and maintainable code (no hacks).
• Engage in peer reviews, troubleshoot existing source code, and address support requests.
• Collaborate on solution and technical design artifacts, and actively engage in multi-functional review sessions.
• Partner with business system analysts to design and implement comprehensive automations.
• Evaluate business processes to pinpoint inefficiencies and key performance metrics.
• Sustain and enhance the full software development lifecycle using standard configurations and Salesforce tools.
• Showcase expertise in Salesforce and CPQ functionalities and features across business application projects.
• Be responsible for Salesforce CPQ integration with Salesforce, NetSuite, and other internal systems.

• Have 5+ years of Salesforce development and customization experience, including experience with APEX, Visualforce, Lightning Components and Salesforce APIs
• Have used the Salesforce Sales Cloud, Service Cloud, and Experience Cloud platforms
• Experience in designing, configuring, and developing on the Salesforce CPQ platform including discounts, approvals, price rules, product rules, SKU setup, and QCP.
• A deep understanding of Salesforce Architecture, limits, security, and out of the box automation tools of the platform
• Think in terms of simplicity and scalability when implementing solutions. No over-engineering needed.
• Excel at listening and interpreting user requirements and then turning them into technical realities
• Experience with Agile development practices and a sprint delivery model

• Salesforce Developer Certifications
• Salesforce CPQ Specialist Certification
• Understanding of Event Monitoring Data
• Experience with CICD tools (Copado)
• Experience with CLM applications like Ironclad/Conga and Revenue Applications like RevPro

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$101,900—$161,200 CAD

• Work closely with marketing, sales, and IT partners to turn business needs into clear, actionable user stories for system improvements.
• Analyze crucial metrics across lead and campaign management, collaborating with IT and Marketing Operations to identify optimization opportunities, streamline processes, and ensure system reliability.
• Help identify gaps in our current processes and recommend practical solutions to enhance how we manage leads and campaigns.
• Prepare visual diagrams of system architecture, functionality, and process flows.
• Maintain detailed documentation throughout the process to ensure clarity and traceability of requirements, analyses, recommendations, and system diagrams.
• Support the Conversica application, including ongoing configuration, troubleshooting, and collaboration with vendor and internal teams to ensure alignment with marketing goals.
• Keep internal resources up to date, including project tools, FAQs, and documentation, so the entire team remains aligned.

• At least 1 year of experience in Marketing, Sales Operations, or a related field.
• Experience with marketing automation tools—Marketo is a plus, but not required.
• Familiarity with Salesforce; admin experience is a bonus.
• Experience or interest in AI-powered tools like Conversica is a plus.
• Dedication to thoroughness and effective execution, with a strong ability to take accountability for outcomes.
• Strong interpersonal and communication skills with the ability to adjust the level of detail depending on the audience.
• Data-driven decision-making, including using available data or establishing new processes to capture vital information for informed decisions.
• Bachelor's degree or equivalent experience in marketing, technology, or a related field.
• Comfortable working on a fully distributed team

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$81,900—$129,500 CAD

We're looking to add a new node, a new employee, to our cluster, focusing on driving messaging and go-to-market (GTM) for Security. You will be a trusted thought partner to the product management and field teams, working closely on jointly defining the outbound strategy to drive the adoption of Elastic technology in security related use cases. You will need to become comfortable with the technical aspects of your products and the markets they play in, as well as the creative aspects of positioning technology through stories that are compelling, authentic, and engaging.

• Crafting differentiated messaging and positioning as well as content for Elastic Security including SIEM and Security Analytics
• Enabling the field on our products and solutions, through training and content
• Defining and implementing the GTM strategy for new launches & campaigns
• Measuring and supervising critical metrics to track the launch and efficiency of the campaign
• Maintaining a subset of competitive analysis
• Attending trade shows and other events to help showcase our products
• Some travel is required

• Direct experience with security related use cases, and associated target audiences (analyst, architect, detection engineer)
• Curiosity about the “how” of technology to tell compelling stories about the “why”
• Relevant work experience in a technical field
• Proven track record to craft engaging content, including blog posts, presentations, videos, etc.
• Strong communication skills, with experience making pitches to audiences big and small
• Comfort working in a very cross-functional role, with a highly distributed team

• Practitioner knowledge and/or experience of the in SIEM/Security analytics or XDR, CDR preferred
• Comfortable marketing to mix of practitioners and business audiences
• Prior experience in a more technically hands-on role (analyst, sales engineer, consultant, etc) is a bonus

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$122,300—$193,400 CAD

We are looking for a Software Engineer to join the Developer Tools Team. In this role, you will bring your expertise in programming languages and ecosystems to our distributed team of engineers from various technical disciplines. You will help build, maintain, and support client libraries and framework integrations. An interest in working across a range of projects and programming languages, with a particular focus on Javascript, is essential. Ideally, you will also have experience developing software in an open-source environment.

You will be working on fully open sourced code that is embedded within user applications, so will need to understand the implications of writing software in the open, versioning and managing product releases, and interacting with users directly in a public setting.

• You'll be developing, maintaining, and supporting libraries and third-party integrations for the Elastic Stack in Javascript
• You'll participate in the design and development of team-wide projects.
• You'll support users through GitHub issues, forums, and official support channels.
• You'll collaborate with maintainers of external projects (e.g., GenAI frameworks) to facilitate integration with the Elastic Stack.
• You'll represent Elastic within relevant communities and ecosystems.

• Minimum 2 years of backend software engineering experience.
• Recent working experience of at least one major programming language, such as Javascript.
• Knowledge of developing software within an open-source environment.
• Knowledge of industry best practices in software engineering.
• A strong focus on usability and developer experience.
• A genuine interest in technology and an active interest in exploring multiple programming languages.
• An understanding of core AI principles and LLMs.
• Excellent communication, collaboration, and interpersonal skills.
• A willingness to work as part of a remote, globally distributed team.
• Clear thinking, self-motivation, and the ability to learn and work independently

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$89,100—$141,000 CAD

We're looking to add a new node, a new employee, to our cluster, focusing on driving messaging and go-to-market (GTM) for Security. You will be a trusted thought partner to the product management and field teams, working closely on jointly defining the outbound strategy to drive the adoption of Elastic technology in security related use cases. You will need to become comfortable with the technical aspects of your products and the markets they play in, as well as the creative aspects of positioning technology through stories that are compelling, authentic, and engaging.

• Crafting differentiated messaging and positioning as well as content for Elastic Security including SIEM and Security Analytics
• Be the expert on target personas and segments, how users adopt and customers buy our products, and the value they derive from them.
• Clearly articulate Elastic’s position and differentiation vs similar security offerings, and be the expert on competitive capabilities.
• Provide thought leadership around security market trends and competing solutions.
• Enabling the field on our products and solutions, through training and content
• Defining and implementing the GTM strategy for new launches & campaigns
• Represent the company at various speaking engagements, conferences, and press interviews.
• Measuring and supervising critical metrics to track the launch and efficiency of the campaign
• Attending trade shows and other events to help showcase our products
• Some travel is required

• Direct experience with security related use cases, and associated target audiences (analyst, architect, detection engineer)
• Expertise in crafting differentiated messaging, positioning, and winning GTM strategies
• Experience leading product marketing at a specialized business unit, collaborating with matrixed marketing, sales, and product organizations.
• Courage to go deep on technical capabilities to properly understand differentiation and positioning to practitioners and CISOs alike
• Several years experience leading outbound initiatives addressing the needs of a range of customers with complex requirements (commercial to enterprise scale).
• Curiosity about the “how” of technology to tell compelling stories about the “why”
• Relevant work experience in a technical field
• Proven track record to craft engaging content, including blog posts, presentations, videos, etc.
• Strong communication skills, with experience making pitches to audiences big and small
• Comfort working in a very cross-functional role, with a highly distributed team

• Practitioner knowledge and/or experience of the in SIEM/Security analytics or XDR, CDR preferred
• Comfortable marketing to mix of practitioners and business audiences
• Prior experience in a more technically hands-on role (analyst, sales engineer, consultant, etc) is a bonus

We strive to have parity of benefits across regions, and while regulations differ from place to place, we believe taking care of our people is the right thing to do.

• Competitive pay based on the work you do here and not your previous salary
• Health coverage for you and your family in many locations
• Ability to craft your calendar with flexible locations and schedules for many roles
• Generous number of vacation days each year
• Increase your impact - We match up to $2000 (or local currency equivalent) for financial donations and service
• Up to 40 hours each year to use toward volunteer projects you love
• Embracing parenthood with a minimum of 16 weeks of parental leave

Applicants have rights under Federal Employment Laws and can view the following posters linked below:

Elasticsearch develops and distributes technology and information that is subject to U.S. and other country export controls and licensing requirements for individuals who are located in or are nationals of the following sanctioned countries and regions: Belarus, Cuba, Iran, North Korea, Russia, Syria, the Crimea Region of Ukraine, the Donetsk People’s Republic (“DNR”), and the Luhansk People’s Republic (“LNR”). If you are located in or are a national of one of the listed countries or regions, an export license may be required as a condition of your employment in this role. Please note that national origin and/or nationality do not affect eligibility for employment with Elastic

Compensation for this role is in the form of base salary. This role does not have a variable compensation component. The typical starting salary range for new hires in this role is listed below.

These ranges represent the lowest to highest salary we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the ranges may be modified in the future.

An employee's position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, geographic location, performance, and business or organizational needs.

The typical starting salary range for this role is:

$183,400—$290,100 CAD