Sales Marketing jobs in United States, Massachusetts, Cambridge

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.

• 1 year of experience with marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc).
• 1 year of client-facing experience, with a track record of influencing across levels.
  
• Experience in consulting, analytics or financial modeling.
• Experience with marketing analytics, third-party analytics platforms and web analytics (e.g.,Adobe/GA4).
• Knowledge of SQL, databases and basic automation techniques such as dashboards, automating custom reports, materializing tables.

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.

• 1 year of experience with marketing measurement and attribution techniques (e.g., offline measurement, MMM, MTA) and Google advertising products (e.g., Google Ads, Google Analytics, Google Marketing Platform, etc).
• 1 year of client-facing experience, with a track record of influencing across levels.
  
• Experience in consulting, analytics or financial modeling.
• Experience with marketing analytics, third-party analytics platforms and web analytics (e.g.,Adobe/GA4).
• Knowledge of SQL, databases and basic automation techniques such as dashboards, automating custom reports, materializing tables.

Your role:

• Sales Training & Development, Design and deliver onboarding and continuous learning programs focused on healthcare informatics solutions, value propositions, competitive landscape, and customer personas; regularly assess training effectiveness and update content.
• Alignment & Communication, Lead alignment meetings between regional sales, - marketing, and sales specialist teams to ensure strategy and messaging consistency; act as a liaison to relay market feedback for agile content and messaging adjustments.
• Demand Generation Collaboration, Partner with demand generation teams to incorporate sales insights into marketing campaigns; unlock employee advocacy via Social Media, optimize lead nurturing processes, messaging strategies, and campaign performance based on sales feedback.
• CRM & Sales Analytics, Leverage Salesforce and analytics tools to track the adoption and impact of enablement initiatives; generate regular reports to measure ROI and identify areas for continuous improvement.
• Martech Management & Content Delivery, Manage platforms like Seismic to deliver localized and high-impact sales content (e.g., value propositions, playbooks, battle cards, competitive analyses); use analytics to monitor content consumption and prioritize future content strategies.
• Market & Competitive Intelligence, Provide ongoing updates to sales teams on healthcare informatics trends, emerging technologies, regulatory changes, and competitive moves across NAR to support proactive positioning

You're the right fit if:

• Bachelor's / Master's Degree in Marketing, Marketing Communications, Business Administration, Communications, Public Relations or equivalent. Minimum 5 years of industry experience, ideally in Marketing Technology, Healthcare or Medtech products with preferably in informatics solutions of experience with Bachelor's OR Minimum 3 years of experience with Master's in areas such as Marketing Strategy, Brand Management, Digital Marketing, Public Relations, Market Research or equivalent in Healthcare or Consumer Goods domain.
• Proven track record in sales enablement, sales training and/or internal communications, Knowledge of marketing processes, strategic planning and budgeting
• Excellent communication and interpersonal skills, with the ability to build strong relationships with customers, partners and colleagues in the Health Systems industry
• Requires in depth knowledge of the functional area, business strategies, and the company’s goal with willingness to travel up to 20%.
• You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this

How we work together

This is an office role.

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about .
• Discover
• Learn more about
• Learn more about

The pay range for this position in MA is 70,000-180,000.

No Sponsorship offered:

“US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa."

As the Region Marketing Manager for Clinical Informatics (CI) in the North America Region (NAR), you will play a critical role in driving market adoption, brand visibility, and revenue growth through integrated go-to-market execution.

Your role:

• Downstream Marketing Execution, Develop and implement integrated marketing plans for CI solutions and services that align with both business unit and commercial priorities. New Product Introductions & Launches: Partner with business units to plan and execute impactful product launches and ensure flawless activation against a regional checklist.
• Digital Campaign Strategy & Optimization, Collaborate with the Digital teams to plan and execute SEO, SEM, paid digital, and social media campaigns. Monitor performance, optimize campaigns, and ensure KPI achievement (e.g., engagement, MQLs, opportunity pipeline). Event Activation: Execute regional campaigns across tradeshows, conferences, and Philips-owned customer events (e.g. user group meetings) to generate MQLs, drive booth traffic, enable solution demos, and enhance brand perception.
• Install Base (IB) Communications, develop and execute targeted communications to the IB ensuring customers are aware of new capabilities, upgrade paths, and solution best practices. Work in collaboration with the sales and account management team to ensure a clean and targeted list.
• Commercial Team Enablement, Act as the primary marketing liaison to the Sales and Account teams, providing strategic marketing direction, tools, and field activation support. Sales Enablement Across the Funnel: Ensure marketing assets and messaging support the buyer journey, drive commercial outcomes, and are fully leveraged by the field. Provide field feedback to the BU and product teams.
• KOL & Customer Advocacy, Support the strategic development for the region’s Key Opinion Leader (KOL) and customer testimonial programs in collaboration with the Customer & Industry Engagement team to build loyalty and advocacy.
• Performance Reporting, Deliver event- and campaign-level reporting to internal stakeholders. Consolidate results into monthly dashboards to inform CI and executive leadership. Cross-functional Collaboration: Lead and coordinate across multifunctional teams (product marketing, marketing communications, digital and events teams) to ensure unified execution and business impact with the commercial team (sales, account management, services, technical specialists)

You're the right fit if:

• Bachelor's/ Master's Degree in Marketing, Sales, Business Administration, Product Management or equivalent. Advanced degree (MBA, MPH, or MHA) preferred. 7+ years of B2B healthcare marketing experience, preferably in enterprise software or healthcare informatics.
• Proven track record in demand generation, product launches, sales enablement, and installed base marketing. Experience developing and executing marketing plans for both clinical and IT audiences
• Strong executive presence with ability to deliver compelling virtual and in-person presentations. Demonstrated customer-first mindset, high collaboration, and strategic agility
• Experience working in a matrixed, cross-functional environment
• Familiarity with Healthcare Informatics and AI preferred
• You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this

How we work together

This is an office role.

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

• Learn more about .
• Discover
• Learn more about
• Learn more about

The pay range for this position in Cambridge, MA is $106,680 to $170,688 per year.

No Sponsorship offered:

“US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa."

• Bachelor's degree or equivalent practical experience.
  
• 10 years of experience with quota-carrying cloud or software sales, or account management at a B2B software company.

• Experience working with, and leading, cross-functional teams and partners in implementations and negotiations.
  
• Experience with commercial and legal negotiations, working with Procurement, Legal, and Business teams.
  
• Experience working with Customer Engineers and customers' technical leads to inventory software estate, define migration plans, and build migration business cases.
  
• Experience cultivating C-level relationships and influencing executives.
  
• Experience promoting Cloud Solutions, Infrastructure Software, Databases, Analytic Tools, or Applications Software across multiple industries, aligning solutions to drive business outcomes.
• Experience growing existing customer base and acquiring new logos at scale, to increase spend and accelerate consumption business growth.

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in digital advertising, consultative sales, digital media sales, business development, online media environment, or digital marketing role, or 6 years of experience with an advanced degree.
• Experience working with advertisers, agencies, or clients.

• Master's degree in a business related field.
  
• 4 years of experience managing digital marketing/advertising campaigns, and managing relationships with clients, customers, or agencies.
  
• 2 years of experience working in a complex, matrixed organization.
• Experience in customer-facing consulting or business.
  
• Experience optimizing and troubleshooting products or services.
  
• Experience with Google Ads, Display and Video 360, Search Ads 360, Youtube or similar digital advertising campaigns and platforms.
  

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in digital advertising, consultative sales, digital media sales, business development, online media environment, or digital marketing role, or 6 years of experience with an advanced degree.
• Experience working with advertisers, agencies, or clients.

• Master's degree in a business related field.
  
• 4 years of experience managing digital marketing/advertising campaigns, and managing relationships with clients, customers, or agencies.
  
• 2 years of experience working in a complex, matrixed organization.
• Experience in customer-facing consulting or business.
  
• Experience optimizing and troubleshooting products or services.
  
• Experience with Google Ads, Display and Video 360, Search Ads 360, Youtube or similar digital advertising campaigns and platforms.