Copywriter jobs in United States, California, San Francisco

Job Category

Job Details

Key Responsibilities:

• Developing and Implementing Brand Voice:
Establishing and maintaining a differentiated, consistent, and trusted brand voice across all communications, ensuring it aligns with the brand strategy and resonates with our target audiences.

• Enablement: Building enablement resources and leading trainings for cross-functional writers and communicators across Salesforce.

• Copy Editing:
Ensuring highest-visibility copy is in brand campaigns and mainstage keynotes is clear and aligned with brand guidelines.

• Creative Direction:
Providing creative direction for campaigns and projects, ensuring all content aligns with the overall brand strategy.

• Exceptional Writing and Editing Skills: Strong command of grammar, punctuation, and style, with the ability to adapt to different writing styles and tones.

• Deep Partnership with Brand Strategy & Messaging: Deep understanding of brand strategy, messaging frameworks, and how to effectively communicate a brand's unique identity.

• Scalability and innovation:Utilizing modern tools including AI to efficiently scale the Salesforce brand voice.

• Collaboration:
Working closely with marketing, design, product, and other teams to ensure brand consistency and effective content creation.

• Leadership & Communication: Strong leadership skills, including the ability to motivate and guide a team, provide constructive feedback, and effectively communicate with stakeholders according to Pluralsight's job description.

• Collaboration & Interpersonal Skills:
.
Ability to work effectively with diverse teams and build strong relationships.

• Understanding of different marketing and communication channels and how to modulate tone for different audiences, platforms, and contexts.
  

Qualifications:

• 15+ years of copywriting experience, with 5+ years leading brand voice within an agency and/or in-house creative team.

• Leading brand voice and/or copy for brand creative for a world-class company at either an agency or in house. Both a plus. Technology, SAAS and enterprise technology products and service experience preferred.

• A Bachelor's degree in English, Journalism, Communications, Marketing, or a related field is often preferred.
  

Skills:

• Excellent writing, editing, and proofreading skills, with meticulous attention to detail.

• Strong conceptual thinking and the ability to translate strategic messaging into compelling copy.

• Skilled teacher — able to coach and train people to learn and deploy brand voice, through trainings, workshops, and feedback.

• Expert utilizing AI writing tools both at an individual execution level, also at an organizational level for scale and enablement.

• Strong collaboration, communication, and presentation skills.

• Ability to adapt writing style and tone of voice for diverse audiences and platforms.

• Strong portfolio showcasing brand-driven storytelling and impactful campaigns across various formats.

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Posting Statement

In this role, you will:

• Develop forward-thinking creative strategies and copy that drive storytelling

• Ideate unique and original content copy for various marketing initiatives

• Translate concepts, ideas, and content into compelling customer experiences

• Work collaboratively through the ideation process leveraging research, and brand insights

• Collaborate with peers throughout concept development, presentation, and execution

• Ensure creative strategies and content copy align with Brand and technology standards

• Drive creativity and innovative copy solutions while maintaining technically sound execution

Depending on the volume of applications received, this job posting may be removed prior to the indicated close date.Required Qualifications:

• 4+ years of Creative Services, marketing, creative writing, communications writing experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• Experience working for an advertising, branding, or marketing agency

• Experience developing original content copy that shape customer experiences

• Experience collaborating and influencing Account Directors, Art Directors, Writers and Designers

• Experience presenting creative ideas and effectively influencing decision makers

Office Locations & Pay Ranges:

• 600 South 4th Street - Minneapolis, MN ($84,000 to $149,400)

• 333 Market Street - San Francisco, CA ($100,800 to $179,200)

Wells Fargo Recruitment and Hiring Requirements:

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.