דרושים Marketing Operations Technologist Contract ב-Sony ב-United States, San Diego

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• BS in Computer Science, Software Engineering, or equivalentexperience

• 2+ years professional experience at

All qualified applicants will receive consideration for employment without regard to any basis protected by applicable federal, state, or local law, ordinance, or regulation.

Under the direction of our marketing strategy lead, the

Tasks and Responsibilities:

• Develop and deploy marketing campaigns including but not limited to email, CRM, and SMS

• Monitor deployed communications

• QA digital assets to ensure they are responsive, mobile-friendly, trackable, and functional

• Use scripting to provide dynamic data to communications

• Support overall operations efficiency by driving process and documentation improvements

• Drive requirements for the implementation and integration of an evolving outstanding marketing automation platform

• Support special projects as assigned

Requirements and Preferred Skills:

• 1-2 years of experience in campaign marketing environment

• Bachelor’s Degree in marketing, computer science or related field preferred

• Experience working with B2B and B2C context

• Detailed understanding of translating sophisticated marketing requirements within a large and sophisticated customer database. Experience with email marketing is required

• Deep knowledge of HTML/CSS

• Some scripting ability: JavaScript, C#, Python

• Proven experience troubleshooting, identifying issues

• Strong analytical skills are a must

• Experience working with multiple partners including MarTech Platform Team, Data Platform

• Experience with an enterprise level Marketing Automation platform such as Salesforce Marketing Cloud is required. Salesforce Marketing Certification is a plus

A Plus If:

• Advanced AMPScript experience

• Familiarity in testing/optimization methodologies

• Strong project management skills

• Self-critical, analytical and meticulous approach to work

• Ability to rapidly adapt to new processes, learn new systems, and quickly diagnose and solve emergent issues

• Hands-on experience with SQL syntax, relational database models, and data driven marketing platforms

• Hands on experience with Server-Side JavaScript

• Highly organized, able to manage parallel deadlines, and has prioritization skills

• Keen attention to detail

• Works well under pressure and thrives in a fast-paced environment

The anticipated hourly wage for this position is between $26.44to $31.25. This job posting is for a temporary role and the selected individual will be employed through a third party managed service provider. As a temporary employee, you may be eligible to enroll in benefits, at your cost, through the managed service provider.

Sony Biotechnology Inc.,based in San Jose, California, supplies advanced flow cytometry analysis and sorting technology for use in life science research.It markets products to private and public research institutions, pharmaceutical and biotechnology companies, and large medical centers. Over the years, Sony Biotechnology products have received numerous outstanding new product awards as well as technology awards including the Frost & Sullivan Emerging Technology award, and the Milestone Award. To learn more:.

Sony is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religious creed, sex (including pregnancy), gender, national origin, citizenship, ancestry, age, physical or mental disability, military status, status as a veteran or disabled veteran, sexual orientation, gender identity or expression, marital or family status, genetic information, medical condition, or any otherbasis protected by applicable federal, state, or local law, ordinance, or regulation.

Sony Corporation of America provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. For reasonable accommodation requests, please contact us by email at or by mail to: Sony Corporation of America, Human Resources Department, 25 Madison Avenue, New York, NY 10010. Please indicate the position you are applying for.

Sony Electronics Inc. is looking for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. In addition to competitive pay and benefits, we offer an environment and culture that promotes Diversity, Equity and Inclusion. In addition, our team members enjoy innovative work-life balance opportunities including a hybrid home/office workplace, monthly “Free Fridays”, and early shutdowns on Fridays throughout the year (including half-days during the summer).

The anticipated base pay range for this position is $to $The actual base salary offered depends on a variety of factors, which may include as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.

In addition to a competitive base salary, this position is also eligible for an annual corporate

Under the direction of our marketing strategy lead, the

Tasks and Responsibilities:

• Develop and deploy marketing campaigns including but not limited to email, CRM, and SMS

• Monitor deployed communications

• QA digital assets to ensure they are responsive, mobile-friendly, trackable, and functional

• Use scripting to provide dynamic data to communications

• Support overall operations efficiency by driving process and documentation improvements

• Drive requirements for the implementation and integration of an evolving outstanding marketing automation platform

• Support special projects as assigned

Requirements and Preferred Skills:

• 1-2 years of experience in campaign marketing environment

• Bachelor’s Degree in marketing, computer science or related field preferred

• Experience working with B2B and B2C context

• Detailed understanding of translating sophisticated marketing requirements within a large and sophisticated customer database. Experience with email marketing is required

• Deep knowledge of HTML/CSS

• Some scripting ability: JavaScript, C#, Python

• Proven experience troubleshooting, identifying issues

• Strong analytical skills are a must

• Experience working with multiple partners including MarTech Platform Team, Data Platform

• Experience with an enterprise level Marketing Automation platform such as Salesforce Marketing Cloud is required. Salesforce Marketing Certification is a plus

A Plus If:

• Advanced AMPScript experience

• Familiarity in testing/optimization methodologies

• Strong project management skills

• Self-critical, analytical and meticulous approach to work

• Ability to rapidly adapt to new processes, learn new systems, and quickly diagnose and solve emergent issues

• Hands-on experience with SQL syntax, relational database models, and data driven marketing platforms

• Hands on experience with Server-Side JavaScript

• Highly organized, able to manage parallel deadlines, and has prioritization skills

• Keen attention to detail

• Works well under pressure and thrives in a fast-paced environment

The anticipated hourly wage for this position is between $26.44to $31.25. This job posting is for a temporary role and the selected individual will be employed through a third party managed service provider. As a temporary employee, you may be eligible to enroll in benefits, at your cost, through the managed service provider.

Responsibilities will include:

• Manage 1P data campaigns to drive sales of Sony Imaging products through two key touchpoint - E-mail and Paid Social

• Oversee Imaging E-mail program working closely with corporate customer marketing team.

• Responsible for the planning and execution of all 1P data Paid Social campaigns.

• Ensure key product and business priorities are highlighted within data marketing campaigns.

• Working closely with creative team to have the right creative and messaging for each campaign.

• Analyzation of our data and ideation of fun innovative new ways to market to our customers.

• Support and assist on all campaigns to increase Sony Imaging product registration rates.

• Support driving traffic to our Sony Retailer events using 1P data.

• Responsible for month end reporting for all Imaging email and 1P Data paid social campaigns

• Plan, budget and forecast key projects and initiatives.

• Manage partner vendors and/or external agencies.

An ideal candidate would possess the following qualifications:

• 5-7 years of related experience required; college degree preferred

• Experience in E-mail Marketing, CRM, Data Marketing is required

• Experience in using 1P data on social platforms

• Ability to form strong working relationships amongst key internal and external clients required.

• Experience executing on tight deadlines in a dynamic, fast-paced environment required.

• Extensive project management skills: Ability to juggle and successfully deliver on multiple large projects and initiatives simultaneously is also required.

• Comfortable creating and delivering presentations to key clients, internally and externally.

• Must possess extremely strong oral and written communication skills, computer skills in Microsoft Word, Excel and PowerPoint

This position has the responsibility for planning and execution of the marketing communications strategy and tactics for Sony Biotechnology product portfolio.

• As a key member of Sony Biotechnology Marketing team, the position has the responsibility to lead initiatives in external communication, working with internal team and external vendors and contractors as needed. The person in this role will also be responsible for managing the budget for the Marketing communications activities – ensuring that projects are executed on-time and in-budget while ensuring alignment with branding, output quality and customer engagement goals.

Highlights of the Position:

In this role, the operational objective would be to -

• Meet KPIs for on-time delivery of high-quality content that is based on tactical plans while remaining within the allocated budget.

• Ensure alignment with Product strategies and Market dynamics

• Maintain cadence of reporting to understand impact of executed projects and adjust as needed to maximize customer engagement for all efforts

• Manage departmental budgets and expenses to delivermarket-standard ROI

Responsibilities:

• Manage and Lead Creative development projects – Responsible for the execution of high-impact campaigns across digital, print, video, and user community marketing to meet strategic objectives for the business. Work with agencies, contractors and internal resources as needed on execution.

  • Develop targeted, high-impact programs and measure their performance in partnership with the digital marketing/CRM leads.
  • Content Development: Lead the creation and production of high-value, customer-facing materials designed to drive thought leadership.
  • Support product marketing in developing sales enablement programs and tools.
  • Guide teams, manage multiple projects, and work effectively with all stakeholders.

• Ensure Brand alignment across projects - Maintain and evolve visual identity for the biotechnology business while staying aligned with the guidance and philosophy of the umbrella brand.

• Collaborate Cross-Functionally for effective execution of tactical plans.

  • Work closely with product marketing, and scientific affairs teams to parlay scientific concepts into engaging creatives.
  • Provide leadership and creative direction to designers, and contractors to achieve excellence.
  • Partner with Finance teams on budget and forecasting processes.
  • Collaborate with field marketing lead and web/digital lead to ensure that all activities and campaigns are aligned with respect to time, budget and resourcing.
  • Work with Legal and compliance team to ensure that the necessary processes are followed for external engagement, contracting etc., in line with governing regulations.

• Develop, and manage departmental budget for highest impact and ROI working directly with Department manager.

  • Maintain a monthly tracker and forecasting process/dashboard to maintain visibility.
  • Track effectiveness of contracted resources and agencies engaged and provide feedback when needed to ensure output quality.
  • Proactively inform and propose necessary adjustments to budget/resources for delivery of campaigns in a timely manner with high quality.

• As needed – work with Department manager to review, identify, and select external marketing communications service providers and articulate quality and delivery targets for externally assigned activities, monitoring ongoing progress, and resolving issues.

• Supervise internal marketing communication team member(s)

Honesty, trustworthiness, and ethical conduct are material requirements for the performance of the responsibilities of this position.

Qualifications

Education - Bachelor’s degree in communications, journalism, public relations, or related area.

Experience –

• 10+ years in an agency or in-house creative role, with a strong background in integrated marketing campaigns, working in the life science or biotechnology segment, with at least 3 years in a managerial capacity.

• Demonstrated experience of managing contractors and agencies directly

Skills and Expertise -

• Excellent oral and written communications skills

• Proficient in MS office Suite – Powerpoint, Word, Excel, access

• Experience with Project management Software

• Experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign)

• Working Knowledge of Marketo or comparable marketing automation tool

• Comfortable with basic writing, editing, and possessing a strong attention to detail.