Expoint – all jobs in one place
מציאת משרת הייטק בחברות הטובות ביותר מעולם לא הייתה קלה יותר
Limitless High-tech career opportunities - Expoint

Google Senior Marketing Analyst 
United States, New York, New York 
252790050

Today
Minimum qualifications:
  • Bachelor's degree in a research or quantitative field, or equivalent practical experience.
  • 7 years of experience designing, scoping, and executing market research and analysis projects.
  • Experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
  • Experience managing research and measurement agencies.
  • Experience using investigative insights to guide media planning.
  • Experience working in digital marketing with Marketing Mixed Models/Performance incrementality geo-experiments (Match Market tests).

Preferred qualifications:
  • Experience in market research principles (e.g., sampling, question wording, bias) as well as analysis of survey data (e.g., data segmentation and conjoint analysis).
  • Experience with data-mining principles and querying large, complex data-sets (e.g., using SQL for collecting data from multiple data systems).
  • Experience using data for storytelling and presenting research findings to both technical and non-technical audiences.
  • Knowledge of statistical-modeling techniques (e.g., Regression analysis (Linear, Logistic, Ridge) or basic Python skills).