Elevate user engagement through strategic content design, fostering inclusive and intuitive digital experiences.
Comfort with ambiguity, a growth mindset, and an understanding of how to bring content design to bear on problems both strategic and tactical will be critical to success in this role.
Job responsibilities
- Develop and implement content design strategies for multiple components of a product or a series of small products, ensure alignment with business requirements and user experience goals
- Facilitate end-to-end discovery workshops with designers to gain a better understanding of the underlying narrative and optimal content architecture required to make the product intuitive and highly usable
- Use content models and taxonomies to design, structure and organize digital content to effectively guide customers through the experience and simplify complex technical concepts
- Collaborate with cross-product teams to develop consistent voice and narrative structures across products and services
- Champion inclusive language for a diverse audience, ensure seamless, positive interactions throughout the customer journey
- Participate in customer research, content testing and data insights to refine the content strategy iteratively; and showcase the positive outcomes of content enhancements through data-driven reports to stakeholders.
- Partner with designers to create user experience (UX) artifacts for web, mobile and omni-channel experiences (e.g., journey maps, conceptual models, user flows, wireframes, high-fidelity prototypes), and navigate the organization for content compliance, including legal and accessibility reviews.
Required qualifications, capabilities, and skills
- 5+ years of experience or equivalent expertise in content design, editing, writing, strategy, process, and architecture, focusing on digital products and platforms
- Ability to design effective content architecture, organizing and structuring content for enhanced user experience and easy navigation within products or websites
- Expertise in written and verbal storytelling, crafting clear, engaging content that effectively clarifies complex concepts for diverse audiences, adhering to industry standards and best practices
- Extensive experience facilitating workshops for product and experience design, creating compelling content journeys
- Advanced technical literacy and deep understanding of content platforms and their impact on user experience
Preferred qualifications, capabilities, and skills
- Advocate for Accessibility Guidelines and Inclusive Design practices
- Has shipped multiple successful digital products, demonstrating user- and human-centered design approaches
- Familiar with HTML, CSS, and JavaScript, frameworks such as React, and mobile UI standards across both Android and iOS
- Demonstrated understanding of how design connects with broader business value
- Experience working in agile design environments
- Comfort with structuring and planning design work for cross-functional teams