Capital One Sr Associate Marketing Channel Process Manager - Financial Services 

United States, Texas, Plano 

54573369

Responsibilities:

• Performs day-to-day channel marketing activities including, but not limited to, campaign set-up, complex deployment scheduling management, A/B testing, and deployment of one-time, recurring, triggered and dynamic content-driven campaigns.

• Performs QA testing, manages the implementation and creation of promotional, lifecycle, and transactional marketing programs to consumers and dealers.

• Maintains and executes on-going test/learnings and makes recommendations for further enhancements.

• Collaborates across teams (brand manager, analysts, digital operations, and third party vendors) to design and execute programs in support of brand and sales goals.

• Ensures accuracy, quality, and brand consistency in communications.

• Optimize marketing strategies based on past results, market changes and consumer insights.

• Create, document and distribute channel strategy and campaign results.

• Compile documentation for internal and external audits.

Basic Qualifications:

• High School Diploma, GED or equivalent certification

• At least 1 year of experience in Google Suites

• At least 2 years of experience in Business Process Management, Project Management, Relationship Management or Risk Management

Preferred Qualifications:

• Bachelor’s Degree or military experience

• 2+ years of experience in Google Suites

• 2+ years of email marketing execution experience