Capital One Principal Associate Programmatic Channel Lead Retail Bank 

United States, Virginia, Arlington 

505488945

Responsibilities:

• Display & Video Programmatic channel lead across retail bank

• Ownership of programmatic channel (display and video) performance across key products - keeping steady pulse on performance against goals

• Proposing, vetting and validating optimization recommendations from agency partners

• Ensuring operational excellence in execution from agency partners

• Ownership of channel level testing agenda - partnership with measurement and agency teams to develop storytelling deliverables

• Driving channel level growth by pushing for tactical and strategic evolution - playing key function in unlocking new partners and capabilities gaining buy-in from key internal stakeholders

• Channel Lead for bi-annual planning - validating and providing input into briefing and ensuring tactical pull through

• Partner with strategy and creative teams in providing creative briefing for asset development

This Associate should bring:

• Hands on experience in programmatic ad platforms across display and video

• Passion for emerging trends across the digital marketing landscape

• An entrepreneurial spirit, initiative, leadership, creativity, balance of proactive and reactiveness, and drive for results

• Able to manage the details of multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work

• A curious mindset, ready to dig in on consumerattitudes/behaviors/trendsand draw implications for marketing

• Highly effective communication skills with outstanding writing, editing, and presentation abilities

• Strong working knowledge of Google Suite (Sheets, Docs and Slides)

Basic Qualifications:

• Bachelor’s degree or military experience

• At least 5 years of experience in digital marketing

• At least 5 years of experience in planning, execution, and analysis of paid digital programs

Preferred Qualifications:

• At least 2 years of experience working with cross-functional teams in a matrixed environment

• At least 3 years of experience in financial services marketing

• Management experience or experience delivering results through others

• Experience managing client and partner relationships or account management

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.