The Difference You Will Make:
You’ll oversee the end-to-end execution of marketing campaigns, ensuring they are timely, performance-driven, and aligned with business goals. You’ll manage workflows, uphold data accuracy, and facilitate seamless collaboration across teams and systems. Success in this role is defined by the delivery of impactful campaigns that boost engagement, increase bookings, and enhance operational efficiency and scalability.
A Typical Day:
- Own end-to-end production of ad hoc and automated campaigns for Guests & Hosts across our communication channels including but not limited to: email, push, onsite, landing pages
- Build, schedule, launch and monitor automated and ad hoc user-facing campaigns
- Operate as the main subject matter expert on all systems & tooling related to Engagement channels, proactively providing feedback and collaborating on improvements as needed
- Own campaign production workflow and calendar, ensuring that the Production team has all the information they need to begin and complete production as required for each campaign, and actively identify / seek out missing information needed to launch.
- Collaborate with partners in Program Management, Localization, International partners, Email Marketing, and Creative to continuously improve overall campaigns and operational efficiency
Your Expertise:
- 8 + years experience building and executing high-volume, large scale personalized email / push campaigns of varying complexity,
- Has a high level of expertise and familiarity with enterprise-level ESPs; able to navigate any ESP effortlessly. Experience with custom built in-house CRM systems is a plus.
- Highly experienced in prioritizing tasks and managing multiple tracks of work for a Production team in a fast-paced environment.
- Experienced in using SQL to build send logic and targeting queries. Highly comfortable with Excel / spreadsheets.
- Highly advantageous to have experience in one or more of the following: Iterable, Braze, Marketo, Marketing Cloud, HubSpot
How We'll Take Care of You:
Pay Range
$160,000 USD
Offices: United States