Maximize sales & qualitative market share with respective accounts
Set objectives, strategies and tactics and drive long-term business planning with assigned accounts by determining sales, gross-profit plans, implementing business, digital and marketing strategies.
Develop the assigned account portfolio by analysing account specifics and market trends, identifying new opportunities for growth and providing recommendations
Analyse consumer demand, category trends and competitor assortment on the account’s platform and identify gaps in current assortment with the aim to drive sell-through across all customer touchpoints in online and offline channels
Proactively search, address, evaluate and service the commercial needs of the accounts and drive key digital acceleration initiatives
Optimize individual accounts’ profitability
Drive the monthly sales forecast process (IBP) for respective accounts on category level
Monitor competitors’ activities within our customers environment and propose win-win action plans to increase market shares
Continuously improve and develop key sales, digital and customer service processes to provide excellence in service and efficiency in the organization
Set business targets and provide clear directions for direct reports, mentor and develop individual team members
Develop and grow strong peer network within own function and key stakeholders across the organization
Authorities:
as per the adidas authorization matrix
Key Relationships:
Retail partners
Other Zone East sales channels
DPC and Digital teams
Account Operations
Sales Development
Omnichannel & Brand Activation
GTM managers
Finance
European counterparts
KPIs:
Net sales target achievement
Sales deductions target achievement
Standard margin target achievement
Contribution target achievement
DSO targets
DPC targets
Knowledge, Skills and Abilities:
Sales manager with a proven track record in sales and key account management in mid-to-large sales organization (Key Account Manager, Senior Key Account Manager)
Strong analytical skills and digital business acumen
High degree of commercial and business acumen (e.g. sales, retail, trade marketing, customer service, finance and controlling
Be able to work in virtual teams and ability to lead cross-functional projects
Strong interpersonal skills with excellent communication and negotiating abilities as well as relationship management
Flexibility, initiative and determination
Ability to coach, manage, motivate and develop direct reports
Fluent in written and spoken in English. Skills in other languages are an added plus
Requisite Education and Experience / Minimum Qualifications:
University degree preferably in Business or Economy
Functional: > 4 years’ experience in sales, marketing and / or consulting area
Industry: consumer driven, ideally apparel/fashion/shoes or FMCG