HP Worldwide Integrated Marketing Manager - Workstations & Solutions 

United States, Colorado, Fort Collins 

350103754

Core Responsibilities:

• Social Media Strategy & Execution:
  • Lead and oversee global social media channels, ensuring a cohesive, data-driven strategy that aligns with business objectives.
  • Drive content development, creative execution, and community management.
  • Analyze performance metrics and leverage insights to optimize engagement, messaging, and overall impact.
  • Stay informed on industry trends, identifying innovative methods and emerging channels for outreach.
• Partnership Marketing:
  • Develop a B2B partnership strategy using customer insights, third-party touchpoints, and external partners to expand reach in key channels.
  • Build and maintain strong partner relationships, aligning on goals and priorities to create impactful joint marketing plans.
  • Drive marketing plans including positioning, messaging and content.
  • Co-create high-value content, including thought leadership, case studies, and articles. Identify third-party platforms such as industry blogs, forums, social and partner channels to distribute content, ensuring maximum visibility and engagement. Tailor messaging and storytelling to resonate with shared audiences.
• Cross-Functional Collaboration & Seamless Execution:
  • Oversee agency and stakeholder collaboration, ensuring seamless execution, budget alignment, and on-time delivery.
  • Integrate key partnership initiatives into global campaigns, programs, and events to maximize impact.
  • Lead content creation and messaging strategy, ensuring brand consistency across digital and third-party touchpoints.

Qualifications & Skills:

• Proactive, strategic thinker with strong problem-solving skills and the ability to adapt to changing market dynamics.
• Experienced leader in global B2B marketing, social media management, and partnership marketing.
• Strong ability to influence cross-functional teams, drive execution, and operate autonomously in a fast-paced environment.
• Deep expertise in technology industries, translating complex concepts into compelling marketing narratives and thought leadership.

• Four-year or Graduate Degree in Marketing, Communications, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 7-10 years of work experience, preferably in social marketing, content marketing and media, data led planning, or a related field.
• Analytics
• Brand Management
• Brand Marketing
• Brand Strategy
• Branding
• Customer Relationship Management
• Data Analysis
• Digital Marketing
• Go-to-Market Strategy
• Key Performance Indicators (KPIs)
• Market Research
• Marketing
• Marketing Communications
• Marketing Strategies
• New Product Development
• Product Marketing
• Project Management
• Selling Techniques
• Social Media
• Thought Leadership
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

HP offers a comprehensive benefits package for this position, including:

• Health insurance
• Dental insurance
• Vision insurance
• Long term/short term disability insurance
• Employee assistance program
• Flexible spending account
• Life insurance
• Generous time off policies, including;
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
  • Additional flexible paid vacation and sick leave ( )

Job Posting Expiration Date: 03/25/2025

Full time

No shift premium (United States of America)

Not Specified

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