Boston Scientific Marketing Manager - CDMX 

Mexico, Quintana Roo 

267612974

Your responsibilities will include

• Develop the country integrated marketing plan. Develop market strategies aimed at maximizing market share, new product launches and building brand awareness and customer loyalty.
• Execute ongoing identification of new opportunities and markets to be explored, offering understanding, tracking of competitors and market shifts, review of the broad strategic direction.
• Collate market research and competitive data to enable the formation of country strategic marketing plan.
• Capture and structure information from the field producing updated market mapping and business sizing.
• Manage and oversee the country marketing plan and budget.
• Develop, lead and manage the execution of new product launches.
• Design & implement conferences/symposium strategies & tactics to support the country plan.
• Work with sales managers to ensure sales reps are adequately trained. Sets up physician and staff training and education, patient education events. Monitors post training results by physician to assess cost/benefit.
• Work with operations team to manage the supply chain for products – monthly forecasts, managing backorders & planning inventory transitions for new products.
• Spend 50% of time in the field helping to convert accounts, executing launches, clinical activities, gathering market & competitor information.

Required qualifications:

• Bachelor’s degree in: Marketing, Administration, Health related.
• M.B.A. or master’s degree preferred.
• Five (5) years' experience being at least a portion of it in medical device industry with minimally invasive surgery companies or pharma business
• Analysis and management of market data
• Knowledge of P&L
• Understanding of business and financial terms
• Experience in digital initiatives
• Proactivity, emotional intelligence, agility & learning communication.
• Proficient in English
• Strong organizational, selling, presentation and communication skills

Preferred qualifications:

• Experience managing Salesforce.
• Experience leading and managing a team.