About the role
Manage the process for Endoscopy Division marketing, increasing effectiveness, efficiency, and compliance. Support marketing operations’ overall mission of continuous improvement in marketing processes.
Your responsibilities will include
- Support in the development of the division's marketing strategy.
- Working and managing activities with KOLs.
- Development of communication campaigns and product positioning.
- Support in education activities, courses and congresses. Follow-up of documentation before and after events.
- Creation of patient outreach strategies.
- Development of positioning strategies in digital channels.
- Communication with suppliers and purchasing for different activities.
- Proposals for improvements and new initiatives to consolidate the different products with different customers.
- Approach with medical and educational associations
Competences
- Strong communication and collaborative skills
- Open minded and resolutive skills
- Curious and creative
- Willing to learn and interest in business.
Required qualifications
- Bachelor’s degree in marketing, communications, biomedical engineering or related field.
- 2 years marketing relevant experience (Preferred Pharma or Medical Device Industry)
- Excellent organizational and time management skills.
- Ability to work as part of a team.
- Technically capable, excellent communicator and presentation skills.
- Advance English.
Preferred qualifications
- Outstanding analytical skills and experience with reporting and data analysis
- Hands on experience with marketing software and technology
- Knowledge of the principles of pricing structure, forecast management and marketing plan development.
- Experience with market analysis, audience segmentation, email campaigns, delivery monitoring, and reporting.
- Experience in follow-up, development, and implementation of digital strategies, with different platforms (google ads, social media, mailing).
- Collaboration on the development and follow-up of strategic projects for the different B2B, B2C and B2G channels.
- Management of internal and external suppliers.