Capital One Sr Associate Marketing Strategy Prospect Acquisitions Retail Bank 

United States, Virginia, Arlington 

970329994

In this role, you will have the opportunity to take your marketing, technical and strategy skills to the next level.

Key Responsibilities include:

• Develop insight-driven marketing strategies that include channel mix, creative strategy, and testing opportunities

• Help lead campaign intent and collaborate with cross-functional teams to deliver campaigns into market - including digital, site, in-person and PR

• Translate and communicate business goals into effective media and creative briefs

• Manage creative development - with both internal partners and external agencies - facilitating creative reviews and synthesizing cross-functional feedback to ensure marketing is on-brand, high quality, aligned to our strategic intent - with an emphasis on driving synergy across touchpoints

• Support the creation of the cross-channel digital media strategy with our external agency and channel teams, helping to lead the umbrella briefing and strategy development cross-functionally to ensure strategy is reflective of our intent and aligned to business goals

• Stay plugged into consumer, industry and marketing trends as well as keep a pulse on the financial services, competitive and digital marketing landscape

• Lead consumer and competitive research work streams, identifying research questions and synthesizing findings into actionable insights for our business or marketing teams

• Manage multiple projects and navigate changing priorities while staying focused on delivering excellent results

• Collaborate with multiple partner teams and navigate/negotiate through a complex organization

This Associate should bring:

• Hands on experience developing Marketing strategies and creative across a wide range of channels and consumer facing touchpoints

• Familiarity with key paid digital channels: SEM, Affiliates, Social, Video, Display

• Successful track record in facilitating alignment across matrixed or cross-functional teams

• Very organized and able to self-manage details of multiple projects, deadlines and changing priorities simultaneously while maintaining excellent and accurate work

• Highly effective communication skills with outstanding writing and verbal persuasion abilities

Basic Qualifications:

• Bachelor’s Degree or Military experience

• At least 3 years of experience in consumer Marketing, communications, or project management

• At least 3 years of experience executing cross-channel Marketing communications campaigns

Preferred Qualifications:

• Experience in financial services or other highly regulated industry

• Agency experience or experience managing agency partners and relationships

. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.