SAP Product Marketing Manager - Enterprise Automation AI 

United States, Washington, Bellevue 

956555589

The Role:

Our team is responsible for Product Marketing for AppDev, Automation, and Integration. This role is focused primarily on Product Marketing of the AI capabilities of the Enterprise Automation solution. As a Product Marketing Manager, your work will directly impact SAP BTP’s success with AI: You will help define, validate, guide, execute, and communicate the value proposition of the generative AI capabilities and use cases as part of Enterprise Automation. You will provide an outside-in view of the market, determine new AI scenarios, rationalize our GTM approach, create thought leadership content, and support analyst briefings and field enablement efforts.

TASKS

• Working with various Enterprise Automation product teams to drive product strategy and roadmap for the AI capabilities
• Collaborating with SAP customers and partners to understand key market feedback and inform product decisions
• Analyze sales and adoption trends to identify GTM motions
• Identifying the value proposition of AI across Enterprise Automation and its integration with other lines of business solutions (e.g., S/4, SuccessFactors)
• Work with SAP’s Partner team to extend the market presence of BTP AI capabilities through the ecosystem.
• Supporting Analyst inquiries
• Assisting with the technical review of marketing assets
• Presenting in partner and sales enablement activities
• Take point as a critical stakeholder in the pricing and packaging of AI capabilities within SAP BTP

EDUCATION AND QUALIFICATIONS / SKILLS AND COMPETENCIES

Required skills:

• University Degree (Bachelor or Master) in Computer Science / Information Technology / Business Administration
• Understanding of AI market trends, SAP’s application and AI portfolio, and competitors for developer (low-code and pro-code) centric AI
• Experience working with B2B sales organizations, supporting sales cycles, building technical demos, and engaging directly with customers and prospects
• Self-starter with a passion for being a hands-on expert in the required field
• Customer orientation with a strong focus on quality

PREFERRED SKILLS

• Strong analytical and logical skills
• Strong communication profile with the ability to articulate and present complex topics to senior-level audiences
• Ability to understand and analyze customer needs, synthesize requirements and drive execution toward successful delivery
• Good collaboration skills and relationship-building with cross-functional teams
• Ability to work in an international team
• Willingness to travel worldwide

WORK EXPERIENCE

• 2+ years of work experience
• 1+ years of product marketing/product management/developer advocacy experience

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Seattle
Bellevue