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EY APAC FSO Communications Engagement Leader 6-Months 
China, Hong Kong, Hong Kong Island 
857721832

10.09.2024

Communications and Engagement Leader, Asia-Pacific Financial Services


Your key responsibilities

To lead the region’s internal and external communication team including leadership communications for Asia-Pacific Financial Services, Regional Managing Partner’s internal and external strategic communications program and regional PR and social media program.


Skills and attributes for success

  • Leadership Communications ~50% of role:
    • Lead, develop and deliver a comprehensive communication strategy for the Asia-Pacific leadership team – including quarterly reports to partners, leadership films, speeches, presentations and broadcast communications from the Asia-Pacific Regional Managing Partner.
    • Build trusted advisor relationships with the Asia-Pacific Executive Team and provide strategic communications as necessary.
    • Manage a team of three communication leaders – internal and external.
    • Drive innovation through APAC FSO C&E as part of broader transformation of BMC
    • Represent Asia-Pacific FSO on the Global Communications and Engagement steering committee as well as on major communications issues and projects.
    • Manage complex global communication programs with the ability to work both strategically, and at delivery level.
    • Provide effective leadership and oversight of media relations including ensuring strong and timely link between internal and external messaging.
    • Oversee Regional Managing Partner’s internal and external strategic communications program including oversight of media relations and social media program
    • Provide leadership to the FSO PR team including regional and market segment resources
    • Enable knowledge sharing and connect all facets of the business when initiating, developing and implementing internal and external communications projects.
    • Develop results-driven communications that help the business address its big issues.
  • Editorial Leadership ~25% of role:
    • Oversee, in conjunction with the Asia-Pacific Daily News Alert Editor, internal news content for Asia-Pacific Financial Services across the EY Home Page and all online channels.
    • Ensure coordination of the Asia-Pacific Editorial Network to produce a highly effective outcome for Financial Services.
    • Ensure seamless sharing of information and messaging between internal communications and media colleagues.
  • Area liaison ~10% of role:
    • Take part in the Sub-Area Heads of Communication network, including meeting agendas, managing and facilitating calls and meetings.
    • Ensure effective information-sharing top-down and bottom-up between Financial Services, Area and Global.
  • Communication team management ~15% of role:
    • Leadership role within the Brand, Marketing and Communications network to ensure timely and full compliance with all organizational processes related to Asia-Pacific Communications and media relations.
    • Ensure there is a clear understanding of and adherence to EY communication and media protocols.
    • Coach the Communications team e.g. influencing skills in a dynamic, complex and international environment.
    • Lead and support communication activities for multiple projects across Asia-Pacific including go-to-market projects for all client-serving people across EY’s four service line


To qualify for the role you must have

  • Graduated with professional or higher qualification in Internal Communication, Corporate Communication and PR
  • 15 years+ broad communications experience including extensive experience in an English-language communications role.
  • Proven track record in internal communication, with ability to work both strategically, and at delivery level in large matrixed global organisations
  • Proven ability to build relationships with senior executives and their teams.
  • Experience leading a team and demonstrating good teamwork skills.
  • Experience working across cultures and geographies.
  • Working knowledge of Ernst & Young or professional services sector.
  • Fluent written and spoken English. Knowledge of Mandarin an advantage.


What we offer


As part of this role, you'll work in a highly integrated, global team with the opportunity and tools to grow, develop and drive your career forward. Here, you can combine global opportunity with flexible working. The EY benefits package goes above and beyond too, focusing on your physical, emotional, financial and social well-being. Your recruiter can talk to you about the benefits available in your country. Here’s a snapshot of what we offer:

  • Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
  • Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.