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Truist Digital Client Experience & Marketing Portfolio Analyst 
United States, North Carolina, Charlotte 
818231972

20.11.2024

Regular or Temporary:

English (Required)

1st shift (United States of America)Develop sustainable solutions that increase revenue, increase efficiency, reduce risk and/or create competitive strategic advantage for Truist. Leverage technical and business expertise to provide analysis, validation, and interpretation of insights for Digital, Client Experience, Analytics and Marketing.


Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.
1. Partner with senior business leaders to understand business strategy and work in cross-functional teams to drive successful strategic outcomes.
2. Analyze business and user needs, document requirements, measure performance, and interpret results for both internal and external stakeholders.
3. Preform analysis effort to gather, formulate, define, and design solutions to the most complex business problems.
4. Analyze, design, and maintain data sources in information systems in support of projects, information needs, and changing requirements.
5. Measure client interaction in order to improve client experience, digital adoption, and marketing segmentation using various analytics tools (SAS, Adobe Analytics, R, Python, etc.).
6. Apply subject-matter expertise, industry knowledge, and technical understanding to recommend actions to business leaders.

The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
1. Bachelor’s degree in Computer Science, Business, Mathematics, or Information Technology-related field, or equivalent education and related training
2. Two to five years of experience in analysis and design
3. Exceptional analytical and creative problem solving skills - ability to generate actionable insight and recommendations from complex analytics and large datasets
4. Excellent verbal and written communication skills
5. Ability to work independently or as a member of a team
6. Demonstrated proficiency in basic computer applications, such as Microsoft Office software products
7. Ability to travel, occasionally overnight
8. Base level understanding of SQL, R, or Python


1. Previous experience in the banking industry
2. Understanding and implementation experience with enterprise digital marketing optimization and analytics tools (e.g. Adobe Marketing Cloud Platform, Adobe Analytics, Adobe Audience Manager (DMP))
3. Working knowledge of analytical toolsets such as SAS (Enterprise Guide & Miner), R Studio, Python, Data warehousing


Able to access and interpret client information received from the computer and able to hear and speak with individuals in person and on the phone.Able to work standard office equipment, including PC keyboard and mouse, copy/fax machines, and printers.Able to work all hours scheduled, including overtime as directed by manager/supervisor and required by business need.