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ABOUT THE ROLE:
This position requires exceptional written, verbal, and presentation skills; solid understanding of and experience working with earned and paid media; experience with influencer identification and management; experience leading projects and teams to meet business objectives; and the ability to build trusted relationships with internal and external stakeholders while operating in a fast-paced, matrixed environment. This position also requires a self-starter with the ability to lean into white space and adapt to change quickly.
Determine when to incorporate earned and paid media, influencer relations, speaking engagement, and experiential and content components into campaigns
Draft effective communications materials, including strategic plans, announcements, leader talking points and remarks, and other communications for various audiences
Identify earned media opportunities that support business objectives and coordinate outreach, leveraging contacts and building relationships to ensure media coverage across a range of verticals
Build relationships with influencers and manage content that can be adapted and shared across a variety of internal and external channels
Work with partners (e.g., Marketing, Product, Tech) to plan and execute integrated campaigns that promote Capital One’s tech journey and tech-forward products
Partner closely with PR agency and vendors to execute strategies
Work closely and engage with key stakeholders to build trusted relationships
Maintain expert knowledge of tech at Capital One, including: trends, competitors, and related campaigns and activations
Identify themes, topics and content that resonate with target audiences and meet business objectives
Assess risks and potential communications problems and provide proactive solutions
Leverage data and insights to inform and measure success of narratives and influence programming
Partner with Corporate Communications team members to ensure a well-managed communications approach
Connect the dots between Line of Business priorities and the broader enterprise to drive efficiencies and create value for our business partners
Identify ways to enhance Capital One’s reputation, ensuring all efforts reflect and bolster the enterprise
BASIC QUALIFICATIONS
Bachelor’s degree or military experience
At least 4 years of public relations experience
PREFERRED QUALIFICATIONS
At least 4 years of experience managing media relations
At least 3 years of experience managing multiple projects simultaneously
At least 2 years of experience working in tech communications
At least 2 years of experience presenting work to clients and/or executives
At least 1 year of experience measuring the impact and value of campaigns
. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
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