Samsung Public Relations Manager Home Entertainment onsite New 

United States, New Jersey 

775861655

Ridgefield Park, NJ (4 days per week in office – firm requirement)Reports to:
Senior Manager, Public Relations

Responsibilities

• Drive PR activities for Samsung’s Home Entertainment efforts; responsible for the development and execution of successful product launches and product reviews that position Samsung TVs, projectors, audio and memory innovations as industry leaders in performance, design and consumer-led innovation

• Partner with Sr. Manager, and Sr. Director of PR and Integrated Marketing to co-develop and drive large-scale creative, dynamic campaigns with multi-faceted touchpoints (earned, paid, owned) that reach and excite consumer targets

• Understand business and communications challenges and develop smart, insights-driven strategies that garner executive stakeholder support

• Interface with senior leaders and peers to inform strategic plans and obtain alignment

• Successfully navigate a matrixed organization of multiple businesses and product categories

• Deliver product launch and campaign reporting and analysis to assess ROI, as well as identify actionable learnings to improve future campaigns

• Support management of PR agency partners – from development of creative briefs and project management to RFPs, contracts and billings

Qualification Requirements:

• A Bachelor degree and at least 6+ years of relatable consumer Public Relations experience with demonstrated success in product media relations where using a proactive approach to the work zone, trend spotting, and taking ownership created results

• Passion for and/or experience in consumer electronics, technology in general, or an affinity for technical gaming a plus

• Previous experience working in gaming or tech industry preferred

• Creative, out-of-the box and strategic thinker who can turn business objectives into practical actions, lead complex projects, and work effectively in a matrixed environment

• Superior level of project management, analysis and presentation skills, including the ability to develop ROI-driven plans with clear objectives and measurement approaches

• Familiarity with agency management, including development of briefs, reporting, contracts, and budget management

• Demonstrated success in establishing effective working relationships with executives and partners, which will include global counterparts

• Ability to thrive in a high pace environment, and a rich and diverse culture where adaptability is important

• High energy, works with a sense of urgency in a fast-paced environment

• Problem-solver with positive attitude & passion for delivering results despite challenges

• The ability to report in to the office Monday through Thursday weekly (firm)

• Up to 25% travel required