Wells Fargo Senior Digital Product Manager 

United States, North Carolina, Charlotte 

7675193

Within the Digital organization, theis looking for a Digital Senior Digital Product Manager/Business Analyst to lead analysis efforts on a scrum team, aligned to theClickstream Data Products. As part of this team, you'll be helping to set strategy and build products for:

• Marketing Tag-Based Collection and Quality
• Paid Media Analytics

In this role, you will:

• ​
• Work closely with Product Owner and/or LOB, to understand prioritization of stories, and to elicit detailed functional and non-functional requirements.

• Produce business requirement artifacts – including User Stories, UML, Use Cases, Business Rules, and Supplemental (Non- Functional) Specifications– for complex capabilities.

• Lead refinement sessions with a cross-functional team to understand business problems and how proposed system enhancements address them while assessing impact to existing functionality and business processes.

• Apply new processes and capabilities, which may include Behavior Driven Development (BDD), Service Virtualization, Micro-services, API.

• Work directly with all levels across the organization including senior management and be considered the highest-level functioning expert.

• Be a self-starter, able to multi-task, work well under tight deadlines, and be comfortable working with technical and business teams.

• Lead or participate in variety of complex functions within the digital environment.

• Contribute to large-scale planning related to the execution of the digital strategy.

• Review and analyze complex content strategy/creation, customer experience, analytics/research or product management that require an in-depth evaluation of variable factors.

• Independently resolve complex issues.

• Lead team to meet project deliverables while leveraging solid understanding of digital initiatives, policies, procedures and/or compliance requirements.

• Collaborate and consult with peers, colleagues and mid-level managers to resolve issues and achieve goals.

• Potentially lead projects, teams or provide direction to junior staff on less complex digital initiatives.

Required Qualifications:

• 4+ years of digital product management experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• 2+ years Agile experience

• A BS/BA degree or higher

• Solid critical thinking skills

• Excellent verbal, written, and interpersonal communication skills

• Good analytical skills with high attention to detail and accuracy

• Knowledge and understanding of internet, mobile, and tablet technology

• Financial services industry experience

• Strong organizational, multi-tasking, and prioritizing skills

• Ability to work and influence successfully within a matrix environment and build effective business partnerships with all levels of team members

• 4+ years of consultative business analysis or related technical experience, including the ability to collaborate with stakeholders in eliciting information needed to drive initiatives forward

• Experience with writing for digital platforms

• Experience eliciting or consuming mobile/multi-device requirements

• Ability to produce user stories, write acceptance criteria using Gherkin Syntax (Given/When/Then), use cases and UML (Unified Modeling Language)

• Experience with requirements management/Agile tools such as Agile JIRA, JIRA Align, Enterprise Architect, JAMA, Confluence

• Preferred experience with Wells Fargo, particularly with one or more digital platforms

• 2+ years experience supporting paid media marketing analyst using Google Analytics or Adobe Analytics

• 3+ years experience in tag implementation processes and deployment using tools such as Adobe Tag, Google Tag Manager or Tealium IQ

• 2+ years experience in tag data quality management and improvement using tools including or similar to QA2L

Job Expectations:

• Willingness to work on-site at stated location on the job opening

• This position offers a hybrid work schedule

Locations:

• 550 S Tryon St, Charlotte, NC 28202
• 800 S Jordan Creek Pkwy, West Des Moines, IA 50266
• 550 S 4th St, Minneapolis, MN 55415
• 250 E John Carpenter Frwy, Irving, TX 75062

23 Aug 2024

Wells Fargo Recruitment and Hiring Requirements:

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.