Boston Scientific Digital Product Manager - EDUCARE 

United States, Minnesota, Maple Grove 

712797136

Your responsibilities will include:

• Own and drive the outcome-based strategy for Boston Scientific’s EDUCARE experience in partnership with BU and Regional partners, colleagues from UX, Marketing, Customer Experience, Medical Education, and the EDUCARE product owner.
• Translate medical education business requirements into an initiative-level product roadmap outlining product vision, goals, and objectives for the EDUCARE Product Owner to create a feature-level product roadmap and delivery prioritization.
• Drive integration of EDUCARE as a component of medical education, digital marketing, and omnichannel programs.
• Collaborate with the global analytics team to drive improvements, ROI, and a measurement framework.
• Lead the EDUCARE Steering Committee (SteerCo), bringing in SMEs across the team to share roadmaps, testing, and success stories.
• Identify market research opportunities to gather customer feedback and insights.
• Collaborate with our UX/UI team to constantly improve user experience and design.
• Develop a strong SEO strategy with the SEO/Content SME to optimize website content for search and improve organic traffic and leads performance.
• Contribute to marketplace competitor analysis and identify opportunities in the industry regarding education strategy, keeping an eye on digital trends and developments.
• Identify, evaluate, prioritize, coordinate, and deliver scalable enhancement projects that contribute to enhanced user experiences in collaboration with the technical team.
• Ensure digital properties are functioning and providing customers with an exceptional experience.

Required Qualifications:

• Bachelor’s degree in Business, Marketing, or a related field, OR 10+ years of equivalent professional experience.
• 7+ years of progressive exempt-level experience in LMS, website management, or digital marketing.
• 5+ years of direct experience in interactive online platform strategy and maintenance.
• Experience or understanding of the medical education function within the medical device industry.
• Advanced knowledge of tracking tools and ROI measurement.
• Proven ability to conceptualize, analyze, and evaluate online interactive initiatives.
• Strong analytical skills and experience with persuasive presentations

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company’s policies or protocols change with regard to COVID-19 vaccination.