Wells Fargo Marketing Technology Business Analyst 

United States, North Carolina, Charlotte 

712044287

In this role, you will:

• Drive fact-based insights leading to superior operational solutions for the marketing technology used across marketing roles at the company, with a focus on specific marketing content products. Salesforce Marketing Cloud is used to develop and deliver enterprise-wide email campaigns and Local Listings enables to company to sustain a high level of accuracy with its location information provided to publishers such as Google and Apple.
• Perform assessments through fact finding, quantitative and qualitative assessments to formulate creative approaches to solving complex issues and develop appropriate solutions or recommendations. These assessments will include current state processes and operations as well as the evaluation of new vendor features.
• Review strategic approaches and effectiveness of support function and business performance
• Collaborate and consult with key members of the Product, Marketing Execution, Marketing Channels and other key partners to identify and align on strategic initiatives.

Required Qualifications:

• 5+ years ofBusiness Execution, Implementation, or Strategic Planningexperience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• Experience with Marketing Technology, particularly with creating email marketing using a tool such as Salesforce Marketing Cloud
• 4+ years of Marketing, E-business, Digital Marketing, Digital Platform experience with planning and creating marketing campaigns
• Ability to combine technical and business acumen related to the function of marketing and its end-to-end marketing developing process and the ability to translate business requirements into new or revised business processes.
• Knowledge and understanding of the marketing process used to create marketing programs, and workflow-based marketing technology platforms such as Aprimo
• 4 + years of experience with quantitative analysis
• Experience with fact finding and quantitative analyses and executive-level discussions with conclusions.
• Experience working in a product agile environment
• Experience working across large, multi-business organizations

Job Expectations:

• Ability to travel up to 10%

• This job offers a hybrid work schedule

• Visa sponsorship is not available for this position

• Relocation assistance is not available

Wilmington, DE - 109022 -2200 Concord Pike

Des Moines IA -150496- 800 S Jordan Creek Pkwy

Pay ranges:

Wilmington Delaware 106,300- 188,900 Annual

Charlotte North Carolina 96,600- 171,800 Annual

Minneapolis Minnesota 96,600- 171,800 Annual

Des Moines Iowa 96,600- 171,800 Annual

Pay Range

$96,600.00 - $171,800.00

13 Apr 2025

Wells Fargo Recruitment and Hiring Requirements:

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.