Elevate user engagement through strategic content design, fostering inclusive and intuitive digital experiences.
Job responsibilities
- Develop and implement content design strategies for multiple components of a product or a series of small products, ensure alignment with business requirements and user experience goals
- Facilitate end-to-end discovery workshops with designers to gain a better understanding of the underlying narrative and optimal content architecture required to make the product intuitive and highly usable
- Use content models and taxonomies to design, structure and organize digital content to effectively guide customers through the experience and simplify complex technical concepts
- Collaborate with cross-product teams to develop consistent voice and narrative structures across products and services
- Champion inclusive language for a diverse audience, ensure seamless, positive interactions throughout the customer journey
- Create clear, concise and compelling content that effectively communicates complex concepts to diverse audiences
- Execute and deliver content solutions that follow best practices and fulfill project requirements (business goals, customer goals, controls, deadlines, and quality)
- Present work, articulating the strategy and impact of content decisions to senior leadership
Required qualifications, capabilities, and skills
- 5+ years of experience or equivalent expertise in content design, editing, writing, strategy, process, and architecture, focusing on digital products and platforms
- Ability to design effective content architecture, organizing and structuring content for enhanced user experience and easy navigation within products or websites
- Expertise in written and verbal storytelling, crafting clear, engaging content that effectively clarifies complex concepts for diverse audiences, adhering to industry standards and best practices
- Extensive experience facilitating workshops for product and experience design, creating compelling content journeys
- Advanced technical literacy and deep understanding of content platforms and their impact on user experience
- Strong portfolio or work samples showing prior content design work
- Strong presentation skills and experience sharing strategic rationale with partners, senior leaders and stakeholders
Preferred qualifications, capabilities, and skills
- Banking industry or strategy experience and familiarity with technology products and delivery areas
- Strong content and presentation craft
- Comfort with ambiguity and a bias towards action
- Prior work shows how you used an understanding of business value and product strategy to lead to successful design outcomes