Netflix Senior Analyst Consumer Insights 

United States, California 

550599722

In this role, you will leverage your:

• Strategic Thinking: Insatiable business and research curiosity lay the foundation for proactively thinking through sampling to enable qualitative andquantitative programs in partnership with Researchers and Program Managers.

• Sampling & Analytical Skills:To effectively plan and execute research sampling across a global research team, managing multiple & diverse work streams at one time.

• Familiarity in Consumer Research:knowledge of qualitative and quantitative research methods, you will lead sampling strategies in the consumer research context.

• Project Management Skills:Develop and lead end-to-end workflows for sampling and messaging members for research purposes. This includes leading recurring meetings with Program Managers, initiating kick off meetings with Researchers, and proactively managing a project pipeline.

• Global First Mentality:

• Experience with messaging data & knowledge of response rates and bias in consumer research

• Advanced ability to leverage SQL (5+ years) to extract and combine disparate data sources is required.

• Familiarity with Tableau, R, Python, SAS, STATA or similar programming languages is a plus

• Strong quantitative reasoning and analytical skills with programming knowledge & experience using survey software (eg. Decipher/Focus Vision, Qualtrics, etc)

• Familiar with statistical methodologies such as randomized sampling, power analysis & hypothesis testing. Familiar with the benefits and limitations of research practices

• Research familiarity working with qualitative and quantitative methods, trend data, cross-sectional data, and integrating data across different sources to achieve the research objective

• Strong track record of partnering with stakeholders to translate complex business problems into reliable analytic solutions

• Experience planning, developing, and maintaining research, data and related databases and systems

• Strong written and verbal communication skills and excellent organizational skills

• Strong multitasking capabilities and the able to work successfully in an environment of tight timeframes and constant change

• Bachelor's degree or relevant experience

Key Focus Areas:

• Use SQL to lead research sampling execution across the Consumer Insights team with an understanding of both Quantitative and Qualitative consumer research methods

• Combining disparate data sets using SQL, to assist in the day-to-day operations of the Consumer Insights team at Netflix

• Define data requirements, gather and validate information, applies judgment and statistical tests to support the execution of consumer research

• Leverage analytic thinking & experience working with big data to target, curate, and stratify samples for research projects

• Partner with Researchers, Research Program Managers, Data Scientists, and Engineers to develop best practices in research recruitment strategy & allocation

• Partner with researchers to contextualize and present participation data in compelling graphics for stakeholders and decision-makers

• Leverage Member sample health monitoring tools to advise on sampling trends and best practices in various countries to maximize response rates and preserve sample

• Provide guidance on the feasibility of research considering various system constraints and data limitations

• Support post-field analytics problems by providing custom data appends and enriching the analysis of our research

• Pre-field behavioral data exploration to support the research hypothesis and core develop research objectives

Our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $130,000 - $470,000.