Job Summary (Primary function)
Essential Functions of the Job (Key responsibilities)
Work closely with cross-functional stakeholders, including US Market Access, Analytics & Commercial Operations, Product Strategy, Sales, Legal and Medical, along with relevant external customers, stakeholders and vendors to ensure program offerings are aligned with business objectives
Develop and implement a patient-centric strategy and program enhancements that will optimize patient and provider experience.
Conduct routine Adboards with relevant stakeholders and liaise with market research to identify and communicate strategic insights and trends in patient access, and provider needs to inform the ongoing optimization of the patient support program.
In collaboration with Marketing, develop patient access and patient support materials to be leveraged by cross-functional groups, and represent Patient Access Services in the legal, medical and regulatory review process.
Create and maintain communication guidelines for Patient Access Services, including call guides, documentation templates, text messages, etc.
Establish models to achieve brand specific patient access objectives at launch & throughout the product lifecycle and ensure systems are in place to provide optimal access support for patients and HCPs at launch.
Support the annual brand planning process with data driven insights into our patient support programs.
Participate in relevant brand steering committees providing patient support program expertise in the overall brand plan for new integrated programs
Translate patient journey insights and brand strategies to define care model strategies and drive execution for new launch assets
Assess the care model strategy and direct the insight discovery activities for newly integrated programs and existing product enhancements
Support the pull through of the care model strategic plan across the PAS organization and with key cross-functional partners
Monitor and assess industry trends in patient access and patient support to ensure the delivery of innovative programs and services
Identify, assess and manage digital vendor partners to support an optimal patient and customer experience that enables effective and flexible communication.
Lead cross-functional workstreams and communications related to Patient Access Services.
Ensure patient support programs comply with all applicable regulations, including OIG, CMS, and industry standards
Qualifications (Minimal acceptable level of education, work experience, and competency)
Bachelors degree or equivalent experience required, Master’s in Business Administration, Marketing, RN preferred
Extensive years of experience in developing and managing biopharmaceutical PSPs, either directly with a manufacturer or as an outsourced vendor to manufacturers.
Extensive years of experience in patient and/or Market Access in the biopharmaceutical industry
Ability to partner with Brand teams and deliver a PSP that compliantly maximizes patient access
Knowledge of legal, regulatory, and compliance requirements for PSPs
Recent go-to-market experience in launching new products
Documented ability to analyze data and performance metrics to identify potential gaps and opportunities for program improvement
Demonstrated ability to effectively manage cross functional projects on budget and on time
Demonstrated change-management skills, leadership, and team-building skills
Prior experience managing complex vendor relationships
Ability to identify themes and data to make recommendations to improve PSP operations and patient experience
Strong communication skills and interpersonal skills
Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.
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