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Citi’s US in-house creative agency is lookingSocial Media Content Designerbring innovative ideas and platform best practices to help grow our social team
This position requires aproven record of success inproducing organic and paid social campaignsin an agency environment
The key characteristics for this position are:
Out of the box thinker–Presenting unique conceptsleveragingstatic designs,videoand motion graphics to capture audience attention
Continuous learner / Influencer –Engaging in continuededucationand sharing the findings with theteam,introducingfresh ideasto our book of work
Brand strategist –Strategizing the most effective methods of implementing brand guidelines to ensure a consistent look and feel that promotesthefirm’score principles
Accessibility advocate – Checking creatives to ensure Americans with Disabilities Act (ADA) guidelines have been properly implemented, providing a consistent and successful experience to all customers, regardless of ability
Key Responsibilities:
The primary responsibility ofin-house agencyis to provide their partners with innovative andthat adhere to brand guidelines,client's central messaging and ADA compliance.
Social Media Designeris specifically responsible for:
Partnering with a Copywriter, Design Lead and Creative Director to produce engaging and impactful social campaigns across platforms
Building fresh and innovative visuals thatarein linewith Citi brand guidelines
Develop and deliver social media content from start to finishincludingcreative concepting, designing,shootingand editing
Acting as a subject matter expert in social platforms,leveragingrequired specs and best practices for each social channel
Participating in project kickoff meetings, internalreviewsand client presentation calls topromote ourhigh-quality
and implementing the most effectivemethods of visually communicating a message (static, motion graphics, video, etc.)
Citi’s
Qualifications:
+ years ofdesignexperiencewith a focus on social media marketing
Agency experience (in-house agency experience is a plus)
Mastery of Adobe Creative Cloud
A proven history of design fundamentals (including typography, color theory, brand adherence, and critical thinking with regards to creative application)
Experience withADA compliance as it pertains tomarketing collateralis a plus
Strong presentation skills and the ability toclearly and effectively discuss projects
Successful experience partnering with internal clients andsenior leaders
Excellent organizational skills andtheability to keep track of multiplekey priorities
Ability to adhere to a process calendar
Ability to successfully collaborate with local and remote team members
A BA or higher inmarketingor a related field
Mac literacy
Education:
This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
Anticipated Posting Close Date:
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