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Ideally, you will thrive in a supportive, face-paced environment together with a cross-functional team to deliver business results. This role requires a team player with a can-do attitude who delights in being challenged.
You are responsible to
Develop and execute integrated and aligned marketing plans that meet company sales, market share and profit objectives across Australia & New Zealand
Manage the portfolio toward KPIs, including market share and brand preference and driving corrective actions where needed
Work with market research team to identify actionable insights, together with category dynamics and trends to steer strategic marketing plans
Plan, manage and execute the local pricing and promotional strategy
Drive consumer demand generation and local marketing activation strategy across all touchpoints
Effectively manage the brand P&L, including A&P planning and product profitability
Provide inputs with local insights about markets, competition, and trends through to global
Work collaboratively with cross-functional teams as well as being the lead contact for the category in Australia & New Zealand
You're the right fit if:
Ideally you will hold a completed degree (Commerce / Business / Marketing) and come with experience in a similar brand or marketing role from eithertechnology, specialty consumer, FMCG or healthcare domain. You will currently be a Senior or Brand Manager looking to take the next step in your career.
Confident in your ability to drive this portfolio and happy to be hands on, there are no direct reports to this position.
Be a creative and agile problem solver, with strong data analytics experience to build and drive effective marketing strategies and results
Bring your excellent communication and ability to navigate a matrix organisation as well as having strong project management
You are enthusiastic, see opportunity and are digitally savvy as you drive results through several channel mix strategies for both on and offline
Your innovative approach and ability to work collaboratively that will see you succeed
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