EY Marketing Specialist - Entrepreneurship Programs Month Contract 

Canada, Alberta, Calgary 

445093198

Our overall success means delivering exceptional client service and experiences as part of a broader marketing plan that are more than “moments-in-time.”

Your responsibilities include, but are not limited to:

• Strategically plan and execute marketing and engagement programs for key entrepreneurial audiences across the Prairies market, including entrepreneurial buyer groups, women entrepreneurs, BIPOC entrepreneurs, family-owned businesses, venture capitalists, IPO-ready companies, businesses with a transaction focus and scalability, as well as influencer groups
• Evaluate and identify regional sponsorship opportunities, negotiate benefits, secure speaking opportunities, finalize contracts and manage execution, including pre- and post execution follow-up, lead nurturing, budgeting and reporting
• Build strong relationships with senior-level stakeholders and be the subject matter expert who provides strategic advice on the EY brand and go-to-market activities to maximize program and entrepreneur visibility across marketing channels such as digital, social and media
• Collaborate with and stay connected to other regional and global marketing teams to share ideas, successes, learnings, and best practices, ensuring a strong feedback loop
• Lead, coordinate and be accountable for all aspects of the Entrepreneur Of The Year activities for the Prairies region, including the program launch, interview process, judging, relationship management (judges, nominees, finalists, winners, alumni, firm stakeholders, sponsors, etc.), key Entrepreneur Of The Year celebrations, awareness and promotion, engagement, budgeting, invoicing, reporting and tracking.
• Support and drive other entrepreneurship (e.g. National EY Entrepreneur Of The Year, Entrepreneurial Access Network, Entrepreneurial Winning Women, Strategic Growth Forum) and various marketing programs across the BMC team as needed

Skills and attributes for success

• Strong business awareness and acumen
• End-to-end marketing generalist
• Content marketing and marketing strategy development capabilities
• Quick learner, comfortable in grey with natural curiosity and a focus on excellence
• Superior written and verbal communications skills, including the ability to executize messages confidently and quickly, and develop materials that are clear, concise, and impactful
• Superior ability to work effectively with multiple stakeholders across the organization at all levels
• Good team player with ability to coordinate and work as ‘one team’
• Business development mindset to support lead generation and conversations
• Ability to effectively manage multiple projects in a high-pressure, deadline-driven environment
• Proven ability to influence and build collaborative relationships with senior-level stakeholders
• Passionate and curious self-starter comfortable in a large, matrix, process-driven organization
• Track record of creativity and innovation with a genuine interest in results
• A passion for entrepreneurship and marketing

To qualify, candidates must have:

• 5+ years of relevant work experience in marketing including with managing end-to-end programs; B2B experience strongly preferred
• University degree in marketing or related field
• Excellent project management, relationship-building, organizational, problem-solving skills
• End-to-end event planning experience, including in-person and virtual events
• A solid understanding of different aspects of marketing (e.g. PR, communications, brand, digital, social media)
• Powerful business acumen, with ability to put data in the context of a customer problem and know where to look when exposed to large amounts of data.
  

What we offer

We offer a competitive compensation package where you’ll be rewarded based on your performance and recognized for the value you bring to our business. Plus, we offer:

• Support and coaching from some of the most engaging colleagues in the industry
• Learning opportunities to develop new skills and progress your career
• The freedom and flexibility to handle your role in a way that’s right for you