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Boston Scientific Upstream Product Manager EMEA Endoscopy 
Italy, Lombardy, Milan 
437929894

28.06.2024

Italy-Milan; France-Île-de-France; Poland-Warsaw; Spain-Madrid; United Kingdom-Hemel Hempstead

THIS ROLE CAN BE BASED IN MILAN, MADRID, LONDON, PARIS, WARSAW

Key Responsibilities

  • Marketing Strategy Formulation: Direct and approve franchise market development priorities & strategic/tactical plans; Set the direction for clinical strategy and define appropriate tracking tools; Set directions for Budget planning and define appropriate tracking tools for the franchise; Accountable for ensuring department plans are consistent with division's strategic plans/objectives; Establish strong relationship with divisional counterparts, particularly in the global organization, to influence and contribute to new product portfolio definition.
  • Upstream Product Management
  • Planning and Forecasting:
  • Insights collection and analysis:Collects and utilizes customer data, understanding and insights to build a picture of future customer needs, motivations and preferences that trigger behaviors and decisions to shape and deliver the best possible customer experience. Collects and understands market insights on practice, trends and technology anticipating market dynamics. Demonstrates awareness
  • Stakeholder management and Networking:

Candidate Requirements

  • Minimum of 3-5 years of experience in product management, marketing, or related roles in the medical technology industry.
  • Knowledge on the general endoscopic market, with a deeper understanding of EVT and EBX will be considered an asset.
  • Experience in collaborating with R&D departments to translate customer feedback and requirements into product specifications and features.
  • Proven track record of successfully launching new products and driving product development initiatives from concept to commercialization.
  • Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously.
  • Ability to identify and builds relationships with key stakeholders (e.g. HCPs, Payers / Buyers) to expand knowledge around trends and competitive forces in the market.
  • Developing BSC's positioning vs. that of the competitors' to generate a competitive response, as well as being able to act in a way as to generate growth opportunities for the business, while establishing clear quantifiable metrics for tracking product/sales performance to measure marketing programs.
  • Analytical capability to understand different market trends and mine customer insights to design innovative solutions or position product and/or portfolio.
  • Medical device market profile and trend knowledge through demonstrating knowledge of healthcare industry, country health policies, pricing/reimbursement strategies within the context of current and future market trends.