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Apple Customer Lifecycle Management Strategist Mac United States, California, Cupertino 42312204
Yesterday
Description
As the Customer Lifecycle Management Strategist for Mac, you will play a critical role in defining marketing strategies for the Retail consumer. You will operate as an independent contributor, driving the global strategy and ensuring that our initiatives maintain brand integrity.
Minimum Qualifications
- Experience: 7+ years marketing experience; 4 years experience in customer lifecycle marketing.
- Technical Skills: Proficiency in CRM tools and platforms; experience leveraging email is essential.
- Data Analytics: Demonstrated ability to analyze data, interpret performance metrics, and adjust strategies based on insights.
- Communication & Teamwork: Excellent communication and interpersonal skills, capable of collaborating across global teams and presenting to senior leadership.
Preferred Qualifications
- Background marketing consumer electronic products for a retailer (either in-house or through management consulting)
- Familiarity with push, SMS, in-store, in-app, and contact center touch points.
- Track record designing journeys that balance personalization and privacy.
- Highly self-motivated, able to work independently, and manage projects with minimal oversight.
- BA/BS in Marketing or equivalent experience.
Pay & Benefits
- At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $143,900 and $216,900, and your base pay will depend on your skills, qualifications, experience, and location.Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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