Manage multiple senior stakeholders – directly and remotely – to deliver executive visibility programmes for key EY leaders including elevating their share of voice externally and supporting their global programs and events.
Manage external PR agency teams to ensure the successful delivery of earned media coverage KPIs in accordance with contracted scope of work, continual evaluation, planning and reporting.
Generate strong earned media results with global media, business and trade press, cultivating and nurturing press relationships
Plan, create and deliver social media campaigns, utilizing the latest trends and industry best practices working in collaboration with the EY Global Social Media team.
Create compelling PR materials using EY generated thought leadership, reports, research and analysis
Skills and attributes for success
A strong team player and lateral thinker, comfortable working collaboratively, virtually and independently
Ability to track and use the global news agenda to proactively develop opportunities for comment or for pitching reports
Ability to successfully manage external PR agency teams to deliver contracted scope of work
Benchmark position to understand results and deliver improved media and social media results
Prepare press releases and other media briefing materials for launches of global surveys, studies, annual announcements and campaigns; create content that builds engagement with the global media relations network
Support the social media profile for global stakeholders to collaborate on campaign and projects, being willing to try and test new features.
Work collaboratively with regional PR counterparts to ensure successful campaign delivery across earned and social media channels
Ability to upskill across new technologies offered by EY to improve performance
Minimum 5 years PR experience working in-house or PR agency
Extensive experience in managing and advising senior leadership on a day-to-day basis
A strong writer with accuracy and attention to detail; reliability
An ability to work with complex, sometimes technical or specialist content
Good existing relationships or the ability to cultivate new relationships with international business media e.g. Financial Times, Wall Street Journal, Reuters, Fortune
Proven experience managing social media campaign activations
Ideally, you’ll also have
A passion for social media, current affairs and business news
Understanding of the consumer and health landscape with the ability to develop content related to both industry segments
Cultural awareness and sensitivity, as this role will involve daily interaction with people in countries around the globe. Ideally strong experience in handling international project launches
A self-starter with a “can do” attitude and the drive to get the job done; the potential to develop within the organization
What we look for
Ability to multi-task
Time Management
Listening skills
Communication skills (Comprehend, verbal & written)