Citi Group Best Buy Portfolio Marketing Manager C13/VP 

United States, District of Columbia, Washington 

308649703

• Strong interpersonal and communication skills, alongside the proven ability to collaborate and influence cross functional stakeholders and partners
• Curiosity and passion for marketing, staying abreast of industry news, best practices, and emerging trends
• In-depth marketing experience across digital and non-digital channels
• Ability to use data to proactively identify opportunities for driving new accounts/sales to meet goals
• Action-oriented who pushes self and others to achieve the best possible experience for our customers
• Ability to work and excel in a virtual work environment where management, peers and clients may not be in the same physical location

Build annual engagement plan of record to drive retail and credit sales growth, with ongoing monitoring of key program performance indicators, including sales and accounts.Ensure adherence to all business and regulatory requirements, including Legal, Fair Lending, and Compliance. Strong focus on improving internal compliance processes with key partner by leveraging strong project management and organizational skills.Working closely with legal to develop processes to secure legal approvals more efficiently.Facilitate / lead strategic and tactical marketing discussions with Partners.Create presentations and other documentation for both external Partner meetings as well as internal reviews.Develop and maintain partner marketing calendars.Manage annual financial budget for applicable programs, including monthly forecast, and budget reconciliation.Leverage research and data tools to make informed decisions.

• 6 - 10 years of working experience in similar roles.

• Knowledge of private label and/or co-brand credit card marketing programs and performance drivers

• Ability to analyze / interpret data and leverage that data to develop smart marketing strategies
• Experience leveraging multiple marketing channels to maximize ROI
• Track record of successfully managing complex marketing programs in a highly matrixed team environment
• Partner / client-facing experience
• Strong understanding of marketing principles
• Bachelor’s degree required, MBA in Business, Marketing or Marketing Management preferred or equivalent work experience.
• Strong team player; ability to lead, partner and negotiate with cross functional team to successfully deliver results
• Demonstrated ability to deal with ambiguity and prioritize and manage projects
• Ability to lead cross-functional team (including CMO, Business Operations, Decision Management, Finance, IT)
• Strong written, verbal, and interpersonal communication skills
• Solid project management skills with strong attention to detail
• Promotes a strong culture of teamwork across organizational boundaries
• Awareness of regulatory environment and impact on credit card marketing

Anticipated Posting Close Date:

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