SolarEdge Director Product Marketing Residential Segment 

United States, California, Milpitas 

221969941

Duties and Responsibilities:

• Develop product positioning and messaging that differentiates SolarEdge products in the market
• Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
• Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan
• Market intelligence – be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
• Demand generation – develop the strategy and manage the marketing programs that drive demand for your products
• Actively network to seek out new talent, and routinely interview candidates to add strength to the organization.
• Educate and develop account management staff. Coach and motivate account group leaders to effectively develop and motivate their direct reports. Identify and recommend internal and external training opportunities.
• Exhibit thorough knowledge of agency process, and ensure compliance with all standard policies and procedures.
• Manage teams of Technical marketing