Salesforce Sr PMM Service Cloud Messaging & Positioning 

United States, Nevada, Las Vegas 

106011344

Job Category

Marketing & Communications

Job Details

About the Role

• This high-impact, high-visibility role on the Service Cloud Product Marketing team is your opportunity to stretch your strategic storytelling muscles. As a Senior Product Marketing Manager, you will develop global messaging and positioning that sets industry standards. You will bring the Service Cloud story and product innovation to life through keynote presentations, analyst briefings, and executive communications.

• You will collaborate closely with senior leaders across functions and work alongside a world-class team of passionate product marketers. This is a fast-paced role requiring tight collaboration with Product Marketing Managers focused on core Service Cloud products, as well as teams in Customer Insights, Customer Marketing, Creative, Public Relations, Analyst Relations, Events, Campaigns, GTM, and Product Management.

Responsibilities

• Lead the messaging and positioning strategy for the global Service Cloud & Industries product

• Create executive-level keynote presentations for premier events like Dreamforce, engaging in-person, digital, and hybrid audiences

• Develop messaging and positioning frameworks, and sales enablement materials that ensure consistent messaging worldwide and across industries

• Partner with Customer Insights to validate messaging via customer and prospect focus groups

• Collaborate with Analyst Relations to craft presentations demonstrating Service Cloud thought leadership and product innovation

• Coach senior executives and presenters to effectively deliver the Service Cloud brand narrative

• Provide messaging guidance and feedback on campaigns, creative assets, and PR strategies

• Conduct competitive research to maintain differentiated and relevant messaging and positioning

• Develop a deep technical understanding of core Service Cloud capabilities including case management, knowledge, and the service console to shape differentiated messaging that resonates with IT and business buyers.

• Partner closely with Product Management and Sales to translate product strategy into compelling narratives that bridge technical detail and customer value, ensuring our positioning scales across stakeholders from admins to CIOs.

Required Skills / Experience

• 7+ years in product, industry, or corporate marketing, preferably with SaaS or cloud software experience

• Proven ability to craft compelling positioning, messaging, and thought leadership content, with experience interacting with executives and developing executive-level presentations

• Creative thinker with a track record of leading cross-functional teams and driving projects from ideation to success

• Strong written and verbal communication skills with the ability to build strong cross-team relationships

• Experience collaborating with sales teams to achieve shared revenue goals

• Executive presence with the confidence to present clearly to senior executives

• Skilled creative problem solver who can connect the dots and generate big ideas

• Proficient in Google Slides, Keynote, and PowerPoint with an eye for impactful design and detail

• Open to feedback and adept at managing diverse opinions to elevate projects

• Solid project management skills to lead initiatives from start to finish and rally teams

• Willingness to travel (~10%) to support key in-person events

Unleash Your Potential

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Posting Statement

For New York-based roles, the base salary hiring range for this position is $169,600 to $233,300.