דרושים Crm Manager ב-Moonactive ב-Israel, Tel Aviv District, Tel Aviv-yafo

• Craft and optimize custom, effective and strategic plans that can help reach business targets.
• Plan, create & implement day-to-day events and promotions strategies to drive growth in business KPIs.
• Focus on player retention and engagement to ensure high lifetime value
• A/B test content and analyze their performance to ensure a smooth user experience.
• Collaborate with the Economy, Design, Product, Technical Operations and Analytics teams to execute top quality monthly events and promotions.

• Proven analytical competencies
• Strong communication skills
• Experience working with many stakeholders and different teams
• Background in Product Management, Data Analysis, Sales, Digital Marketing or Growth Management.
• Proven experience in execution and full ownership of projects
• Interest in mobile games
• Bachelor’s Degree in Economics, Statistics, Industrial Engineering, Management or Business Administration.

• Build and manage strong supplier relationships, ensuring performance and continuous improvement
• Lead contract negotiations and manage the full contract lifecycle
• Develop and implement procurement strategies to optimize value, control costs, and mitigate risks
• Collaborate with internal stakeholders to align sourcing with business needs and compliance
• Oversee end-to-end procurement processes, driving efficiency, transparency, and best practices

• 5+ years of experience in procurement management for a global company, including complex contracts
• Excellent English and Hebrew (oral & written)
• Strong negotiation, stakeholder management, and collaboration skills
• Proven analytical and problem-solving abilities
• Project management skills with ability to prioritize and deliver initiatives
• Detail-oriented, adaptable, proactive, and results-driven team player
• Experience with procurement/ERP systems
• An advantage - familiarity with AI and digital tools
• BA/BSc in Technology Management, Business, Finance, or related field

As a Delivery Manager, you’ll drive and operate both the planning and execution of our unique, high quality projects. You’ll work closely with R&D, product managers and other key stakeholders to help optimize the delivery pipeline and ensure on-time and high quality deliverables.

• Work directly with R&D, Product Management and other stakeholders in a dynamic, fast-paced environment
• Lead the entire development lifecycle,planning, development, testing and deployment, to ensure successful execution and delivery of new products and features
• Address and mitigate challenges faced during the development process
• Lead the long-term planning of roadmap, ensuring alignment with business goals
• Measure and evaluate the operational efficiency and effectiveness of the processes
• Apply effective communication and synchronization across the organization

• 3+ years of experience as a Delivery/Program/Technical Project Manager, working directly with R&D teams in a fast-paced, agile environment
• Significant knowledge and experience with Scrum/agile methodologies
• Thorough understanding of R&D processes, methodologies, and best practices
• Proven experience in establishing and developing delivery processes from scratch
• Hands-on experience with Jira and other software project management tools
• Excellent interpersonal skills and a strong ability to motivate direct and indirect employees and business partners
• Organizational and time management skills, with the ability to work under pressure and tight deadlines
• Excellent verbal communication skills in Russian

• Lead the success and growth of the product by developing a product vision, strategy, roadmap and lifecycle management framework and seek opportunities for key initiatives to improve the customer experience
• Gather and analyze requirements, write clear and detailed PRDs, UI/UX flows, wireframes, define A/B tests and user stories, prioritize backlogs and handle development/engineering
• Own the success of the feature once it’s released to production by running tests and optimising performance and business results
• Collaborate with relevant cross-functional teams (R&D, Design, BI/BA, etc) to guarantee a smooth, and efficient implementation.

• At least 2 years of experience as a Product Manager.
• Adapts well to a dynamic and rapidly changing work environment.
• Strong organizational and analytical skills with a high attention to detail.
• Exceptional communication skills and can clearly convey messages in English (written and oral).
• Excellent collaboration skills and can work effectively with and influence other teammates.
• Problem solver and a creative thinker that can provide insightful and innovative solutions to any problem.
• Team player, a people person and truly enjoys working with multiple teams.
• Strong passion for mobile games - Advantage

• Manage a close relationship with our players on a daily basis.
• Support our players and constantly engage with them.
• Keep track and monitor the players activity on a daily basis.
• Work with all aspects of the game studio: fully understand Economy, Product, Monetization, features, machines, etc.
• Build and deliver ongoing content, promotions and activities - where the KPI is to bring players to their next level.
• Collaborate with cross-functional teams to drive players' activity growth.

• 2+ years as an Account Manager or a similar role.
• English mother tongue - Must
• Strong communication skills, ability to connect and reconnect our players, build a relationship with a dedicated group of players.
• Customer-focused.
• Proactively initiate activities to generate value to our players and increase engagement to our games.
• Target/KPIs driven.
• Positive attitude and excited to learn more.
• Deep understanding / interest in mobile games / online marketing field - Advantage

As a Platform Product Manager you will create the products and tools that empower teams from Marketing, Monetization, Product, CRM, and Technical Operations to deliver an optimized and personalized experience to millions of players.

• Defining the Product Vision and Strategy: Work closely with stakeholders to understand their pains and needs, and align them with the company's goals and objectives. Define the product roadmap and prioritize feature development based on customer feedback, market research, and business needs.
• Gathering Requirements and Creating Product Specifications: Collaborate with cross-functional teams to gather requirements and define detailed product specifications.
• Collaborating with Stakeholders: Work closely with various stakeholders, including Market Research, Monetization, Product, R&D, and CRM, to ensure that the products align with the company's overall strategy and meet the needs of the target market. Communicate updates, gather feedback, and address any concerns or issues that arise throughout the product development process.
• Overseeing Product Development: Work closely with the development teams to ensure that the product is developed according to the specifications and requirements. Conduct regular sprint planning and prioritization meetings, provide guidance and clarifications to the teams, mitigating risks, and ensure that the products are delivered on time and within project constraints.
• Defining and Measuring KPIs: Define and measure KPIs for developed features and products, ensuring they align with business goals and drive product success.

• 2+ years of experience delivering highly successful and innovative B2B, B2B2C or platform products.
• Adapts well to a dynamic and rapidly changing work environment.
• Strong organizational and analytical skills with a high attention to detail.
• Exceptional communication skills and can clearly convey messages (written and oral).
• Excellent collaboration skills and can work effectively with and influence other teammates.
• Problem solver and a creative thinker that can provide insightful and innovative solutions to any problem.
• Team player, a people person and truly enjoys working with multiple teams.
• Experience working in a data-driven environment.
• Proven ability to run complex technical projects in a dynamic environment.
• Experience in an agile development lifecycle setting.
• Advantage: Experience in defining and launching products or features that leverage Generative AI.

• Manage, optimize and maximize ROI on large scale social media platforms (Facebook, Twitter, Instagram, YouTube, Twitch)
• Constant conversion performance improvement by A/B testing ad copy and creative types
• Make recommendations on campaign enhancements including retargeting, bid automation, etc
• Provide regular reporting and analysis of campaign performance
• Identify new opportunities, plan, test and implement new customer acquisition channels
• Help influence the strategy for several key digital marketing initiatives

• +2 years of experience managing significant PPC budgets ($100K and up) on social media in a professional capacity (executing/managing a company’s social media efforts)
• Exceptional analytical and quantitative skills, Strong Excel skills
• Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
• Good working knowledge of current best practices in paid traffic
• Fluent Verbal and Written English Skills required
• A minimum of a Bachelor’s degree, preferably with an emphasis in marketing, business, computer science, math, or similar quantitative focus

Advantages

• Passion for mobile or free-to-play gaming
• Understanding of mobile attribution