דרושים Senior Product Manager - B2b ב-Gett ב-Israel, Tel Aviv-yafo

, Consumer services and Marketplace tools.

As a Product Analyst, you will go beyond the numbers—defining, analyzing, and translating data into actionable insights about our business, users, and product features. You’ll also design and analyze both randomized and non-randomized experiments to optimize performance.

You’ll work closely with , and stakeholders from other business units to drive key product decisions and shape the product strategy and roadmap.

Key Responsibilities

• Conduct quantitative research to drive product recommendations, including cohort analysis, user personas, behavioral segmentation, forecasting, and impact analysis
• Design and analyse randomised and non-randomised experiments to optimise product performance and understand user behaviour
• Collaborate with cross-functional stakeholders to identify business needs and execute end-to-end analytical projects.
• Deliver clear, effective presentations of insights to stakeholders at all levels, using visual representations of data.
• Develop and automate reports; build and refine dashboards to provide scalable insights for multiple stakeholders.
• Analyze our strategic position against competitors and provide insights that drive value and support our vision.
• Define key metrics, analyze usage patterns, and solve challenges that hinder progress toward objectives and key results (OKRs).Lead independent research and develop new analytics methods during dedicated weekly project time.

• 3+ years as a product analyst or business analyst — Must
• BA graduate in Statistics/ Mathematics/ Computer Science/ Industrial Engineering/ Economics
• Excellent knowledge of SQL — Must
• Experience with Python or R — Must
• Knowledge of statistics - Must
• Experience and deep understanding of AB tests and the maths behind it — Must
• Experience with Mixpanel or Amplitude - Nice to have
• Experience working with BI-tools
• Strong data visualisation skills — ability to effectively communicate performance and business impact to the broader business
• Ability to ask the right questions and use both quantitative and qualitative metrics to answer them
• Experience in translating analysis results into product recommendations and business questions into an analysis framework
• Sharp communicator and a confident presenter
• Experience with B2C mobile apps, Marketplaces, SaaS Platforms, and B2B products — advantage
• English proficiency — Must
• Knowledge of Econometrics or Machine Learning - an advantage
• Fluency in Hebrew and Russian - an advantage

The Marketplace team is specifically responsible for:

• Building and maintaining the platform for drivers and couriers to work with Gett, encompassing both backend systems and driver-facing applications.
• Developing dynamic, ML-driven marketplace solutions for matchmaking, pricing, earnings and broader optimisation.
• Managing driver and courier personas.
• Integrating external supply partners (other taxi companies).

Key Responsibilities:

• Generate comprehensive insights through data, market and user research to guide product vision and roadmap creation, with a specific focus on marketplace dynamics in ride-hailing or delivery sectors.
• Lead products and features throughout their entire lifecycle, from initial concept and detailed product requirements to execution and successful delivery, emphasizing solutions that enhance marketplace efficiency and user experience.
• Collaborate closely with Engineering, Data Analytics, Customer Experience, and Marketing teams to build best-in-class products and ensure their successful market rollout within competitive ride-hailing and delivery markets.
• Analyze feature performance through qualitative and quantitative analysis, iterating as needed until objectives are met, with a keen eye on marketplace KPIs.
• Actively contribute to the overall Gett product roadmap, bringing a deep understanding of marketplace operations and competitive landscapes.

Requirements:

• 5+ years of experience as a Product Manager, with at least 2 years specifically on ride tech, delivery and/or food-tech products, or in similar high-volume, dynamic marketplace environments.
• Proven track record of managing and delivering business cases and requirements for products within a marketplace context: the demand and supply problem, dynamic pricing, matchmaking, efficiency optimisations and automations.
• Ability to design compelling user journeys with a strong understanding of user experience principles, specifically within ride-hailing or delivery platforms.
• Demonstrated ability to prioritise effectively and maintain a sharp focus on main goals while ensuring flawless execution with meticulous attention to detail, particularly in fast-paced marketplace settings.
• Strong data-driven problem-solving mindset, including a solid understanding of how to define relevant metrics, set success KPIs, monitor performance post-rollout, and troubleshoot faulty funnels in a marketplace environment.
• Experience in the definition and execution of gradual rollouts, A/B tests, and user segmentation, with an extraction of insights and statistical conclusions.
• Excitement for finding solutions to real user (client and supplier) problems and a collaborative spirit when working with diverse stakeholders such as developers, designers, sales, marketing, and operations teams, with an emphasis on marketplace growth and optimization.
• Exceptional verbal and written communication skills, with experience leading presentations to executives and large groups, conveying complex marketplace strategies clearly.
• Good to have: experience in day to day processes optimisation via AI tools.
• B.Sc. in Computer Science, Industrial Engineering, Data Science, or equivalent experience as a Software Engineer, Data Scientist, Product Analyst, or startup founder, ideally with exposure to marketplace models.
• Advantage: Experience with building ML-powered, complex logic solutions for marketplace optimization.

We expect you to be:

• Owner of the product's overall look and feel.
• Product thinker — identifying and understanding users’ needs and new opportunities derived from them.
• Problem solver — taking complex problems and coming up with well-researched and elegant solutions based on the use of UX methodology.
• Data-driven designer — making design decisions based on data, user behavior, and measurable outcomes to ensure impact and continuous improvement.
• Pixel-perfect freak — compromising on the smallest details.
• Team player — demonstrating great interpersonal skills while interacting with the product manager’s R&D teams and other stakeholders.
• Fast learner — evolving fast, while being capable of learning from both success and failure.

Experience:

• At least 7 years of Product Design experience - must.
• A strong portfolio of previous projects for real customers/clients — make sure to add it to your CV.
• Experience in delivering high-quality UI/UX for consumer-facing products is a must.
• Experience running high-quality UX research.
• Experience working with both behavioral data and user research to inform and validate design solutions.
• Experience in handling and managing usability tests with real users, face to face.
• Experience creating pixel-perfect designs and prototypes with Figma.
• A strong ability to manage tasks according to the priorities of the team.
• Ability to multitask and meet deadlines.
• Excellent skills of communicating in English, both verbal and written.
• A desire to give and receive constructive feedback.
• Proficiency in high fidelity prototyping and motion — Advantage.

You will have a huge impact on our products, taking full ownership of features E2E, and having a great influence inside the team, on both the rider and driver apps.

What you can expect from us

• You'll work with the latest technologies, including TCA, Swift UI, Swift Concurrency, and more
• Work with a product team that maintains high UX/UI standards and a robust design system, making it easy to build elegant, consistent, and user-friendly features
• Our apps heavily utilize RxSwift, and our team is at the forefront of RxSwift and Functional Reactive Programming (FRP)
• We maintain very high standards of quality and stability, with our crash-free session rate typically at an impressive 99.98%
• We automate a lot of tedious tasks like signing, releasing, localizing, and testing, freeing you to focus on developing awesome features
• We foster a culture where self-initiative is encouraged, and developers are empowered to push their own ideas, not just work on planned tasks

Requirements

• Expertise in Swift with 5+ years of experience in iOS development - with a proven track record of shipping apps to production
• Excellent software engineering fundamentals (SOLID, OOP Design Patterns, etc.)
• Experience with SwiftUI, Swift Concurrency, and other modern iOS technologies
• Experience with MVVM architecture or similar architecture
• Experience with reactive programming (RxSwift / Combine ...)
• Solid understanding of the iOS signing and release cycle
• Working independently but also thrives in collaborative environments
• Experience being an active part of the entire development cycle of features, from planning to deployment (and beyond)
• Strong understanding of iOS user interface guidelines

Bonus points for

• Experience with Objective-C
• Experience with “The Composable Architecture”
• Experience with analytics tools such as Mixpanel / Coralogix
• Bringing innovative ideas for improvements and taking the initiative to implement them
• B.Sc. in Computer Science, Software Engineering, or an equivalent subject

This role combines technical expertise with marketing creativity, encompassing tasks such as building automations and surveys in
Braze

Key Responsibilities:

• Own and optimize the customer lifecycle communications for Gett’s B2C users, focusing on retention, re-engagement, and increasing rides and deliveries through multiple channels.
• Develop, execute, and continuously improve automated marketing flows, triggered campaigns, and monthly marketing plans to maximize customer loyalty and reduce churn.
• Manage surveys and feedback to understand customer needs better and improve engagement and satisfaction.
• Lead the creation of campaign content briefs for the creative studio and collaborate closely to ensure alignment with brand and business goals.
• Full ownership of the CRM platform usage (Braze), ensuring high deliverability, open and click rates, and minimizing unsubscribes.
• Analyze campaign performance and user behavior data to optimize messaging and identify opportunities for growth.
• Coordinate with cross-functional teams, including product, data, and creative, to implement timely and relevant communications.
• Act as the key retention marketing contact for stakeholders, ensuring alignment on priorities and compliance with data and legal guidelines.
• Balance technical execution and creative input to deliver high-quality, personalized communication that resonates with customers.

• 3+ years of hands-on experience in CRM/ Retention marketing / Life cycle marketing manager roles within a B2C environment - Must
• Proven expertise in Braze, with deep knowledge of marketing automation, segmentation, and lifecycle management - Must
• Strong Hebrew writing skills with the ability to produce clear, accurate, and marketing-focused content - Must
• Strong understanding of customer lifecycle principles, including retention, reactivation, and churn prevention
• Experience creating and managing marketing content briefs, working with creative teams
• Technical skills with CRM platforms, HTML, SQL are advantage
• Familiarity with email marketing best practices and automation workflows
• Analytical mindset with the ability to derive insights and optimize campaigns accordingly
• Excellent communication and organizational skills, able to juggle technical and creative tasks
• Fluent in Hebrew and English, spoken and written
• Ability to work effectively in a fast-paced, deadline-driven environment and collaborate across departments

As a Senior Product Manager focusing on Payments and Billing in Gett, you’ll be the expert in how our customers pay for their rides. You will drive the vision and execution of the entire payments lifecycle, from initial payment setup to billing and post-trip transactions. Your work will directly impact millions of users by creating a seamless, secure, and reliable experience that instills confidence and loyalty.

This role requires a deep understanding of the payments ecosystem, including processing, fraud detection, and multi-currency billing, as you work to optimize conversion rates and reduce costs. You'll partner with stakeholders across engineering, finance, legal, and customer support to build and launch features that simplify and streamline the user journey.

Key Responsibilities

• Define and own the product strategy for all payment methods, including credit cards, digital wallets, and alternative payment solutions.
• Lead the entire product lifecycle for payments and billing features, from initial ideation and market research to release and post-launch optimization.
• Analyze key performance indicators (KPIs) like payment success rates, authorization rates, and billing accuracy to identify opportunities for improvement and drive product decisions.
• Work closely with Engineering, Finance, and Legal teams to ensure our payment systems are secure, compliant, and scalable across all markets.
• Conduct A/B tests and user research to uncover insights that improve payment conversion and user trust.
• Manage a roadmap that balances user-facing features (like new payment options) with critical backend initiatives (such as fraud prevention and cost optimization).

Requirements

• A proven track record of managing and delivering complex payment, billing, or financial technology products in B2C and B2B environments - A must
• Deep knowledge of the payment ecosystem, including payment gateways, merchant accounts, and security standards like PCI compliance.
• Experience with mobile app products - An advantage
• Data-driven with a strong ability to define, monitor, and analyze key payment metrics and funnels.
• Exceptional collaboration and communication skills, with experience leading diverse teams and presenting to executive leadership.
• Familiarity with billing systems, subscription models, and multi-currency transactions is a strong advantage.

Responsibilities:

• Responsibility for M$ scale monthly revenue, and over 100 Corporate clients within the Nonprofit sector.
• Meet the company's budget targets by increasing SOW.
• Identify new growth opportunities within existing accounts (branches, leads for new accounts).
• Increase the number of active accounts and usage among existing clients.
• Detect and monitor early signals of at-risk accounts and provide a path to resolve strategic client issues.
• Develop trusted relationships with decision-makers from strategic accounts, and project management activities focused on generating long-term growth.
• Gain insights for customer success function through data analysis.
• Work closely with business stakeholders such: Global leaders, executive management, sales team, and marketing.

• Customer success/account management experience 2-3 years [B2B]- MUST
• Strong execution orientation.
• Working independently based on Targets and Goals, raising flags on time.
• Ability to gain trust and confidence with different customers.
• Ability to plan, while keeping a clear focus on deliveries.
• Strong analytical skills.
• Strong customer-facing and presentation skills.
• Strong oral and written communication skills.
• Strong ”Can Do” approach and Process Orientation.
• Familiarity & experience working with the largest Israeli enterprises (Banks, Accounting firms, Pharmaceutical companies, etc.)
• Hebrew speaker full proficiency -Must.
• High English speaker with high written/verbal communication skills - an advantage.