Philips Digital Marketing Content Manager Personal Health ASEAN 

Malaysia, Selangor 

956916066

Digital Marketing Content Manager, Personal Health ASEAN

You are responsible for

• Managing local online excellence and contribute to the growth our brand preference and market share.
• Monitoring Online Excellence (OLE) on creatives and shopper CDJ optimization across key eCommerce retailer / marketplaces / D2C and initiate product content adaptions & optimizations in close collaboration with relevant marketing, Q&R and digital teams (including Product detail pages and Brand Stores)
• Driving R&R excellence
• Improve Philips.com performance, including PDP, SEO and the validation of translation & localization of (new) global initiated content
• Support local initiated campaigns with deployment and / or creation of CRM campaigns, landing page(s) and retailer channel specific activation
• Drive App (P+ & B+) where applicable
• Manage Owned social where applicable
• Optimize Professional journeys where applicable
• Brief and co-ordinate relevant external agencies

To succeed in this role, you should have the following skills and experience

• Bachelor or Masters Degree in relevant discipline
• Digital Content Management or CRM experience preferred
• Digital Mindset
• Customer First & Quality Mindset
• Change management in the media thinking (internally and externally)
• Action Oriented and data-driven, clearly define decision-making process, use data-driven insights and seek inputs from diverse and inclusive sets of stakeholders

Hybrid work flexibility means people can meet the changing demands of work and home in the most balanced, productive, and healthy way.

Our hybrid working model is defined in 3 ways:

• We believe in the importance of impactful collaboration: There's a certain energy when everyone’s in the same room that can heighten idea generation and creative friction needed for problem-solving.
• We embrace flexibility: Choosing where, when and how to work can vary according to task and team schedules. Flexibility isn’t office or online, it means choosing the space that works best for you, your teams and our customers on a case-by-case basis.
• We want to be at our best: The way we work and our workspaces are designed to support our well-being, offer career advancement opportunities, and enable us to be at our best.

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