8-10 years experience in Lifecycle, Loyalty or Retention marketing, with a preference for candidates that have worked in wide reaching retention and churn prevention programs
Proven ability to utilize customer and behavioral data to drive compelling and relevant customer communications strategies that drive business outcomes
Strong analytical mindset; with an obsession for tapping into the power of primary data
Strong bias for action which includes constant testing, learning and iterating, and have proven examples of how you have used this to deliver meaningful results
Customer centric and understand the need to put customers behavior at the center of all programs and engage with them seamlessly across all touch points in real-time
Comfortable in guiding key discussions with senior leaders of the business, including being influential and a key thought leader
Self-starter and thrive when building something new, showing a passion for leading projects and looking for ways to improve communication and collaboration
Technically savvy and intellectually curious about new marketing technologies and how they work to enable customer experiences
Strong relationship building skills driven through the ability to communicate and collaborate effectively, particularly across non-marketing functional partners
Experience in a highly dynamic, fast paced environment with the ability to be flexible, adaptive to change, and comfortable with ambiguity
Prior experience with B2B SaaS products, and specifically SaaS based marketing solutions, a plus