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Salesforce Senior Manager Corporate Communications 
United States, California, San Francisco 
94804838

04.05.2024

Job Category

Marketing & Communications

Job Details

Role DescriptionData Cloud enables organizations to take advantage of generative AI, guaranteeing that outcomes are accurate and relevant.

Responsibilities (what you’ll be doing):

  • Build and drive a comprehensive communications program for Data Cloud. Lead product announcements, thought leadership opportunities, customer stories and more. You will have room to define the program scope.
  • Become a subject matter expert on Data Cloud. Own the comms narrative around it and enable the broader comms org on it
  • Forge deep relationships with best-in-class business, tech, and trade media and lead inbound requests on a range of issues
  • Write and edit a variety of content including technical product announcements, executive bylines, and thought leadership pieces.
  • Identify compelling stories beyond our big product moments and telling them across Salesforce channels as well as landing earned media on them
  • Understand market trends and how we should be tapping into them to drive relevance. Also understand competitive threats and advise on how we respond.
  • Find new ways to articulate our data stories beyond traditional media relations - including video, owned channels, paid media and social
  • Partner with marketing, customer marketing, product, analyst relations, and other teams to ensure everyone is along for the ride
  • Build and train an extensive bench of diverse spokespeople
  • Act as a trusted counselor to Data Cloud partners on the most effective way to drive relevance and awareness for Data Cloud

Skills and Experience:

  • 8+ years of experience, preferably in enterprise technology or related area.
  • Able to dive in and understand complex technologies
  • Thrives under pressure - able to deliver ongoing media results for high profile announcements
  • Comfortable leading multiple projects at once, and shifting fast when needed
  • Can work cross-functionally to ensure shared success for comms and related partners
  • Strong writing and critical thinking skills
  • Able to work effectively within a large organzation across multiple teams
  • Comfortable interacting with media (you will become the Data Cloud go-to)

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