Philips Director Product Marketing Healthcare Informatics 

United States 

947092171

Director of Product Marketing, Healthcare Informatics
Job Description

As the Director of Product Marketing, Healthcare Informatics you'll lead new product launches and shift our go-to-market strategy to a SaaS-focused approach. Collaborate with product management to harmonize and innovate business models, and position our radiology informatics as the top Enterprise Imaging and Informatics vendor.

Your role:

• Develop go-to-market plans for launches by gathering market research, competitive intelligence, and customer feedback. Lead the shift towards a Solutions-focused organization by harmonizing business models and revising pricing structures.

• Position our radiology informatics offering as the top Enterprise Imaging and Informatics vendor. Collaborate with other Philips businesses and partners to develop comprehensive commercial solutions and value propositions.

• Create integrated marketing plans and campaigns with other business units, tailored to our key audiences. Ensure marketing messages are compliant by working with clinical teams, legal, and regulatory.

• Organize user group meetings and advisory boards, acting as the main contact for industry analysts. Inspire and mobilize people in a multinational environment with strong communication skills.

• Understand customer needs and commercial success criteria by collaborating with customers, global colleagues, and industry partners. Think conceptually from a broad business perspective, considering both strategic and operational aspects.

You're the right fit if:

• You’ve acquired 6+ years related experience in Product Management/Marketing or adjacent fields (e.g. Field Marketing, Clinical Marketing) with proven customer facing experience (typically C-suite).

• You have experience with gathering market insights, value proposition generation, pricing, communications, channel management and planning; experience in an Enterprise (Imaging) Software business; and experience in driving thought leadership and inspiring sales / marketing organizations.

• Experience in an Enterprise (Imaging) Software business

• Your skills include demonstrable communication skills and the ability to lead an organization in the development and implementation of Go-to-Market strategies for market leading solutions.

• You have a Bachelor’s degree; ideally a Master’s or MBA in the field of (B2B) marketing.

• You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this .

• You are results oriented, have problem solving skills and business acumen, and are familiar with continuous improvement techniques or processes.

How we work together

This is a field role.

We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help improve the lives of others.

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The pay range for this position in AZ, AR, ID, IA, KS, KY, LA, ME, MS, MO, NE, NM, OK, SC, SD, TN, UT, or WV is $133,000 to $228,000.

The pay range for this position in AL, CO, FL, GA, HI, IL, IN, MI, MN, NV, NH, NC, ND, OH, OR, PA, TX, VT, VA, WI, or WY is $140,000 to $240,000.

The pay range for this position in AK, DE, MD, NY, RI, or WA is $147,000 to $252,000.

The pay range for this position in CA, CT, DC, MA, or NJ is $156,000 to $268,000.

US work authorization is a precondition of employment. The company will not consider candidates who require sponsorship for a work-authorized visa, now or in the future.