marketplace platforms to reach the best target segments
Key Responsibilities:
Manage seasonal OTB plan and financial targets by optimizing both eCom and marketplace requirements. Working closely by eCom HUB & CTC teams during the submission process and taking the required actions to increase localizedrelevance.
Providing seasonal assortments to tap into timely demand , increase relevance, and drive revenue. (hypes & injections, e-com exclusives & marketplace exclusives)
To ensure differentiation in digital commercial calendar in both full price and promotional sales strategy across the year (Adidas.com & marketplaces)
Coordination of marketplace trading activities by marketplace channel managers & digital activation teamsto enable effective campaigns considering stock availability, seasonality & shopper behavior.
Execute the framework to identify markdown and stock volume impact for any proposed commercial activations.
Working closely with the digital consumer experience manager to ensure product and category launches are not just stocked and priced correctly, but also presented, positioned, and promoted in the most engaging way across digital touchpoints .
Work and collaborate with EM HUB teams to implement new initiatives by providing insights and feedback on trade needs. (historical analysis, trends, local & brand priorities)
Inventory Management,closelymonitoring stock levels to avoid overstock or out-of-stock. Working closely by the SCM team toensure efficient WHS operation to secure seasonal ST% performance.
Pre-season setupin eCom & marketplaces by securing operational planning before the actual selling season begins. (inventory flow analysis, set-up the replenishment parameters to secure availability of articles, pricing /system checks)
Key Relationships:
Cluster & HUB CTC team
eCom HUB Merchandise team
Brand, Digital Marketing & CX team
Marketplace & Sales teams in cluster
Finance & Demand Planning team
Supply Chain team
Consumer Service team
Requisite Education and Experience:
University degree in business / related engineering department, ideally with
Fashion Retail & Merchandising focus or equivalent professional experience.
Merchandising Experience: minimum 5 -8years of experiencein merchandising, buying, category management, or retail planning
Familiarity with e-commerce platforms is a big plus
Highly experienced in Open-to-Buy (OTB) planning and execution