Role & Responsibilities Other Responsibilities will include; - Develop and strengthen relationships with key journalists across tech trades and tier one outlets.
- Create and maintain a pipeline of inspiring story ideas; translating technical and business innovations into clear, compelling narratives.
- Prepare and media train spokespeople.
- Establish deep understanding of IBM’s priorities and offerings, market trends, the ecosystem, competitive landscape, and IBM’s points of differentiation and competitive advantage.
What skills will I need? - Curious thinker with a growth mindset
- Leadership attributes
- Creative and compelling storyteller.
- Strong research, writing and editing skills and the ability to translate core ideas into relevant and digestible content.
- Ability to apply IBM’s strategy, values and brand to shape perception and build external advocacy.
- Adept at collaborating and working well with others across the organisation.
- Able to build cross-disciplinary networks of subject matter experts to contribute detailed content and expertise as needed for effective communications.
- Track record of successfully delivering quality content, ethically, professionally and on time in the face of demanding deadlines.
- Knowledgeable about broader communications trends and how different mediums are evolving.
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